In: Finance
When calculating ratio analysis of a company in china, does it
make sense to use the industry ratios of US to compare?
It doesn't make sense as the market is totally different. Companies across geographies act differently as the consuming pattern of customers is different across the globe. A particular item may be in high demand in a particular country, whereas it may lack the desired demand in other countries due to different consumption patterns. Developed countries usually have a demand for luxury goods, whereas developing countries may have a demand for essential commodities.