Question

In: Economics

Choose two different types of businesses (grocery store or an electronics store), and choose a product...

Choose two different types of businesses (grocery store or an electronics store), and choose a product from one of the businesses.

As the store's buyer, think of the major objections/questions you would ask a product salesperson if he/she asked you to buy a large quantity and to promote the product.

As the salesperson, describe how you would overcome those objections.

Solutions

Expert Solution

As menioned in the question, two different types of businesses are Grocery Store and electronic store.

Store: Grocery Store
Product: Kellogg's Oats

As a store's buyer, below are the major objections/questions I would ask sales person and as a sales person I would overcome those objections or reply to those query.

Buyer: What are the different packaging size?
Seller: 1.5 kg, 2 Kg, 1 Kg, 500 g, 480 g, 450 g, 200 gm

Buyer: What are the different flavors?
Seller: Strawberry,Dry fruits, Sugarfree,Fruits

Buyer: What are the nutrients or health benefits?
Seller: It is high in protein, fibre and naturally cholestrol free.

Store: Electronic Store
Product: Samsung LED TV

As a store's buyer, below are the major objections/questions I would ask sales person and as a sales person I would overcome those objections or reply to those query.

Buyer: Is this TV an Ultra 4k TV?
Seller: Yes, this is an Ultra 4K TV and has 3,840 x 2,160 pixels. It has an absolute crystal clear display.

Buyer: Can we connect the TV to WiFi?
Seller: Yes, it supports WiFi.

Buyer: How much is the warranty?
Seller: It has an onsite warranty of 2 years and 2 year extended warranty can be purchased by paying minimal amount. Technician will be made available on a phone call

Buyer: LED TV size?
Seller: 60 Inches (diagonal)

Buyer: What is the price for above model?

Seller: $800

Buyer: Can this TV be wall-mounted?
Seller: Yes, this TV can be wall mounted. Once you purchase this TV, a technician would visit your home for set up and demo.

Buyer: What are the inbuilt apps?
Seller: Netflix, Amazon Prime videos, Youtube, Google chrome, etc


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