Provide practical recommendations for marketing managers as to how they can apply the service-dominant logic (SDL)...

Provide practical recommendations for marketing managers as to how they can apply the service-dominant logic (SDL) in their organisations.

Expert Solution

This is very profound question.
I have prepared a doc and would share SS of it.

Let me know if something more is needed.

keosha answered 1 year ago

provide practical recommendations to how a regulatory body such as NAMFISA and the bank of Namibia...

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Utilise the SERVQUAL framework, and its 5 dimensions, to provide practical recommendations on how to improve service quality related to the business/brand.

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Explain the logic behind the Bass diffusion model. How is the model useful to marketing managers? What are the managerial implications of the model?

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Explain how Lazada and Shopee use the service dominant approach to marketing. Answer please be longer,...

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