Question

Woodford Home Care & Support Services

Woodford Home Care & Support Services, based in the West Midlands, provides personalized services to enable older people, as well as adults with a range of illnesses and disabilities, to remain at home safely and confidently. They had difficulty in attracting sufficient numbers of high ability staff and to meet customer needs. HR conducted a comparative survey of the rates of pay offered by other competitors, which indicates that Woodford Home Care rates of pay per hour for careers are lower than the rates offered by other home care providers. Current evening shift patterns (11 p.m.–4 a.m.) are not family-friendly. The majority of the staff need to use taxis to return to the city as public transport does not run from our site until 6 a.m. The cost of taxis in the area is high. Some staff are worried about their personal safety when travelling at night. Woodford Home Care don`t offer any staff training.

Read carefully the above problem text and write the following proposal sections in paragraph format.

1. Analysis of the problem
2. The reasons
3. Proposed solutions and benefits

Answer 1

a) The  problem

1. Woodford home care are finding it difficult to  attract and retain  high calibre staff
2. They are not able to meet the customer requirements properly

b) The reasons

As identified by Woodford , they are

• low pay as compared to competition on a per hour basis
• working hours - they only work in evening shifts are not suited for staff as it involves high taxi cost ( public transport at night not available ) which is not reimbursed by company . Safety is a concern for staff at night
• No staff training , hence staff are not equipped to handle situations properly either with customers or their own problems .

c) Proposed solution and benefits

• Restructure pay and benefits ( working hours , taxi reimbursement ) after proper market study and competition study
• Change the image from an insenstive company to a forward looking , employee oriented company which will improve the image of the company and thus attract and retain good talent .
• Benefits will include more business , higher employee satisfaction and change of company image for better .

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