Question

QUESTION TWO [45] About Acer… Technology innovation that fosters business transformation We Are In the Acceleration Business We help customers use technology to slash the time it takes to turn ideas into value. In turn, they transform industries, markets and lives. Some of our customers run traditional IT environments. Most are transitioning to a secure, cloudenabled, mobile-friendly infrastructure. Many rely on a combination of both. Wherever they are in that journey, we provide the technology and solutions to help them succeed Technology That Fuels Transformation We make IT environments more efficient, productive and secure, enabling fast, flexible responses to a rapidly changing competitive landscape. We enable organisations to act quickly on ideas by delivering infrastructure that can be easily composed and recomposed to meet shifting demands so they can lead in today’s marketplace of disruptive innovation. Solutions You Need to Succeed We deliver high-quality, high-value products, consulting and support services in a single package. That’s one of our principal differentiators. We have industry-leading positions in servers, storage, wired and wireless networking, converged systems, software, services and cloud. And with customised financing solutions and strategy, we can provide the right tech solutions for your unique business goals. Innovating for Today and Tomorrow ACER has been in the innovation business for more than 75 years. Our vast intellectual property portfolio and global research and development capabilities are part of an innovation roadmap designed to help organisations of all sizes – from global enterprises to local startups – transition from traditional technology platforms to the IT systems of the future. ACER Labs: Innovation That Fuels Growth The advanced research from ACER Labs changes the world. We’re a powerful innovation engine for ACER, our customers and our industry, delivering breakthrough technologies and pioneering revolutionary research. We address everything from IT trends to complex consumer and social challenges. That’s because our ideas and technology fuel the next generation of Acer products – and the next generation of technologists, teachers, physicians and artists At Acer, quality is everyone’s responsibility and it’s accelerating time to value. We are committed to continually improving and meeting requirements by embedding quality in everything we do. We earn customers’ trust by delivering exceptional experiences through partnering, innovation, and a bias for action. Newsroom Acer continually introduces new products and services, explores technology and market trends, and provides industry insight and best practices. Check out our latest news or contact the Acer media relations team Internet of Things Powers Transformative Growth Internet of Things (IoT) will drive economic growth and efficiency with smarter homes, cars, factories, businesses, and entire cities. Governments can advance IoT adoption through public project deployments, increased spectrum availability, harmonization of global standards, and robust security and data protection High-Performance Computing Solves Complex Problems Public-private collaboration and R&D investments are critical to leap to the next level of exascale computing and to maintain U.S. economic competitiveness through leadership in High-Performance Computing Connectivity Makes It All Possible Spectrum availability is essential to the increasingly networked world. Campus connectivity allows innovative delivery of important public services, such as education and healthcare. Tax Policies Foster Competitiveness Tax policies drive economic growth and job creation. U.S. tax reform should focus on achieving global competitiveness and encouraging R&D Market Access Helps Us Reach Our Customers Improved market access enables our technologies to reach global customers. Trade agreements must reduce barriers and reflect the digital economy

Sustainability Guides Our Approach Sustainability is part of ACER's DNA and guides our operations, innovation strategy, and employee engagement. Our sustainable technologies benefit our company, our customers, and our world. We encourage organisations to consider sustainability as an integral factor in technology decisions to meeting the data needs of the future Edge-centric, Cloud-enabled and Data-driven We live in a world where everything computes. Where technology, apps and data are driving digital transformation, reshaping markets and disrupting every industry. In this world, success favours enterprises that can invent, reinvent and deliver new outcomes at warp speed. Join us to explore the hottest technology trends and realise a vision for the future enterprise that will advance the way we live and work. You’ll find it all at ACER Discover 2018 Madrid ACER Discover 2018: Madrid, 27 – 29 November Four powerful reasons to attend

1. Insight Accelerate your digital transformation. Explore new trends, strategies and opportunities at the General Session, breakouts and one-on-one meetings.

2. Connection Achieve lasting success through shared talent and strong collaboration. Build career boosting relationships with peers, sponsors, partners and ACER experts.

3. Knowledge Learn the best of what's been accomplished before. Grow organizational strength through training, workshops and Hands-on Labs.

4. Enjoyment Focus on our rich agenda and networking opportunities by day, and enjoy a reward by night at the ACER Discover 2018 Celebration, with superb food and beverages.(www.google.com)

2.1. ACER employees seem highly motivated. Do you agree? Motivate your answer by providing an explanation of intrinsic and extrinsic motivation. In your discussion, illustrate Maslow’s Hierarchy of Needs and provide any five (5) guidelines that ACER could use for motivating demotivated employees.

2.2. We make IT environments more efficient, productive and secure, enabling fast, flexible responses to a rapidly changing competitive landscape. We enable organisations to act quickly on ideas by delivering infrastructure that can be easily composed and recomposed to meet shifting demands so they can lead in today’s marketplace of disruptive innovation. This extract, especially the repetition of “we” is indicative of the fact that groups and teams are at the core of the company’s success. Do you agree? Provide a balanced debate by focussing on the Acer employee’s desire to form teams and groups and work within those structures. In your answer, by considering certain assumptions, comment on group characteristics that may have unfolded at Acer over time.

2.3. Acer focuses on planning. Debate this assertion by making reference to the case study. In your answer pay attention to the strengths and weaknesses of planning. (

Answer 1