Question

Identify a struggling retailer that is losing market share and facing profit problems. Conduct a cursory SWOT analysis: strengths and weaknesses, opportunities and threats.

In your opinion, will this retailer still be around in five years? Why or why not? Any recommendations?

Please limit your post to no more than 200 words. Be sure to cite your source(s) in current APA format.

Answer 1

Grocery retailer's SWOT analysis

SWOT Analysis

Strength: 1. The XYZ is an old shop in that area 2. it is situated in the heard of A city. 3. It is reputed due to its good products and well behavior 4. There is no such price discrimination. 5. it is well known to the locals.

Weakness: 1. It could not expand its business according to the market renovation. 2. it is not updated in terms of product verity. 3. no such customer relation. 4. old method of billing.

Opportunities: 1. it should try to develop its system. 2. renovation of the shop. 3. give product offering 4. customer relation. 5. go with branding. 6. try to get exclusive product branding.

Threats: 1. Facing heavy market competition 2. Introduction to the supermarket. 3. Online delivery. 4. heavy competition on discounts and free gifts.

Suggestions: 1. Renovation of the shop makes it more functioning. 2. use modern technology and products to attract customers and use your old relation to make your customer more loyal.