In: Economics
Describe in 200 words during this analysis,
1. Describe American Apparel?
2 why is American Apparel was once a strong, highly profitable company? Please type
1. Describe American Apparel.
Answer. American apparel Inc. Is online- only retailer and former brick-and-mortar stores operator based in Los Angeles, California. Founded by Canadian businessman Dov Charney in 1989, it was a vertically integrated company that ranked as one of the largest Apparel manufaturers and marketers in North America. American Apparel runs as an Online-only retailer and markets itself as " Ethically made Sweatshop free" with the majority of its products being made internationally.
2. Why is a American Apparel was once a strong, highly profitable company?
Answer. To say that American Apparelhas a tumultuous history would be an understatement. While originufounded in the late 80swith the humble intention of providing the blank garments to screen printers and boutique labels, the brand quickly outgrew its wholesale roots and found a place within the wider retail landscape. The entire industry from streerwear and high fashion labels to big box stores was quick to notice the young brand, full of sass, attitude and seemingly unstoppable in its growth.