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In: Operations Management

Provide a summary of your recommended "growth" opportunity and discuss the impact of the growth opportunity...

Provide a summary of your recommended "growth" opportunity and discuss the impact of the growth opportunity on the product and pricing components of AT&T Digital Life (Home Security) operational strategy.

The recommendation is moving AT&T Digital Life service into a new segment of the market (Northeast of the US). Does your recommendation involve marketing the product through a new e-commerce strategy?

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