Question

In: Operations Management

Four types of Strategic Control: Strategic Control refers to tracking the rollout of a marketing strategy....

Four types of Strategic Control:

Strategic Control refers to tracking the rollout of a marketing strategy. Learn about four types of strategic control and how their use increases the chances that your strategy will be successful.

Pick one using your own words and another references, explain why it’s an important control.

http://smallbusiness.chron.com/four-types-strategic-control-14720.html

Solutions

Expert Solution

I would like to talk about the Implementation Control.

Implementation control is one of the important aspect of the strategic control. Once the strategy planning is made the next step would be the Implementation. This process involves allocating people, start the work as planned and also this involves monitoring the progress of the strategy. This also aims whether the planning made are shaping up well or if any kind of modification is required in the strategy.

In this process managers of the company needs to ensure the efficient use of capital, human resource and the planning made. If any issue occurs in this stage, it is an indication that the changes needs to be made in the strategy. This is the process where strategies turns in to actions and if any miss at this stage is a big failure. Hence people who are involved in this stage needs to be extra careful in implementing the set strategy to contribute towards the success of strategy made

There are 2 kinds of Implementation Control

  1. Strategy thrust – Gives details on how the strategy implementation is shaping up in to action

  2. Milestone – gives details about how is the progress on the strategy implementation


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