In: Operations Management
answer the following questions on the basis of Guess
company.
project focus:
1. efficiency
2. effectiveness
3. Resilience
4. Agile/adaptability
5. destination sourcing of materials
6. process management
7. quality control
8. global competition
9. supply chain best practices
10. supply chain challenges
Distribution management (supply chain)
Guess Company- it is an American brand founded in 1981 in Los
Angeles in California by Maurice brothers. it is an men and women
clothing brand.
1. efficiency
Efficiency signifies a peak level of performance that uses the least amount of inputs to achieve the highest amount of output. Efficiency requires reducing the number of unnecessary resources used to produce a given output including personal time and energy. It is a measurable concept that can be determined using the ratio of useful output to total input. It minimizes the waste of resources such as physical materials, energy, and time while accomplishing the desired output.
2. effectiveness
Effectiveness is the capability of producing a desired result or the ability to produce desired output. When something is deemed effective, it means it has an intended or expected outcome, or produces a deep, vivid impression.
3. Resilience
Resilience is typically defined as the capacity to recover from difficult life events. Resilience is not a trampoline, where you’re down one moment and up the next. It’s more like climbing a mountain without a trail map. It takes time, strength, and help from people around you, and you’ll likely experience setbacks along the way. But eventually you reach the top and look back at how far you’ve come.
4. Agile/adaptability
Adaptability is the behaviour. Agility is the consequence. Agility is the ability and willingness to learn from experience, and then apply that learning to perform successfully under new situations. Adaptability is to embrace change.
5. destination sourcing of materials
Sourcing is about finding the balance between the quality of raw materials and the affordability. The less you can spend on materials, the more profit your business can earn. ... Before sourcing can begin, you must assess your purchasing needs, map out a plan, conduct market research, and identify potential suppliers.
6. process management
Process Management refers to aligning processes with an organization's strategic goals, designing and implementing process architectures, establishing process measurement systems that align with organizational goals, and educating and organizing managers so that they will manage processes effectively.
7. quality control
Quality control (QC) is a process through which a business seeks to ensure that product quality is maintained or improved. Quality control requires the business to create an environment in which both management and employees strive for perfection. This is done by training personnel, creating benchmarks for product quality and testing products to check for statistically significant variations. A major aspect of quality control is the establishment of well-defined controls. These controls help standardize both production and reactions to quality issues. Limiting room for error by specifying which production activities are to be completed by which personnel reduces the chance that employees will be involved in tasks for which they do not have adequate training.
8. global competition
Most of the basic principles for effective marketing apply equally well to domestic and global marketing activity. However, globalization introduces a number of challenges that are unique to operating simultaneously in different countries and global markets. What is the best way to enter a global market? When should you adjust a product’s features to customize it to consumer needs in a different global market? How do you manage the costs and complexities of product promotion when it must take place in different locations, with different languages, cultural sensitivities and consumer expectations? What considerations should go into product pricing, when a good is offered in different markets using different currencies and exchange rates?
While this next section doesn’t attempt to answer all of these questions definitively, it explains common strategies and approaches used by multinational corporations and their marketing teams to navigate these and many other challenges posed by global marketing.
9. supply chain best practices
Businesses often define their activities in terms of domestic and export sales. This can be a shortsighted and restricting view. Shortsighted firms also define their logistics and supply chains in terms of freight, warehouse and other costs. They fail to understand how much their customers and businesses are impacted by supply chain management. Best practices in SCM lead to growth and prosperity. However, often the result of all this myopic thinking is that these firms trap themselves into being defined as a commodity product provider where price is the key differentiator with competition. They lack value proposition key customers.
Companies that view themselves as dynamic and as global see the prospects for themselves. They have value propositions and supply chain best practices that separate them from competitors; they know that value propositions are about the customers-and not about what the firms do. They understand trends; they lead. These firms understand what supply chain management can do to not only create service advantage but to be a catalyst for new business.
10. supply chain challenges
The global, complex and multi-step nature of modern supply chains creates several challenges for supply chain managers.
Lack of Transparency in the Supply Chain
Legacy supply chains are often opaque and difficult to understand. This makes it hard to track and plan for how goods are moving through the supply chain. Without transparency, optimization and effective demand management are almost impossible. This issue is heightened by fragmented, legacy software and systems that do not allow for the consistent capture, reporting and transferal of information.