In: Operations Management
Problem-Solving Case: Do Supervisors Need “Freedom” to Manage Their Time?
Information scientist Fred Stutzman noticed that
whenever he went online, he was just a click or two away from a
treasure trove of information, enter- tainment, and social
connections. Just one little click, and he could find some tidbit
that would be more engaging than whatever project he had sat at the
computer to tackle. As he told a reporter recently, being on the
Internet provides a “sense that at any point in time, you can dip
into this stream.” Consequently, Stutzman, like other computer
users, finds that he doesn’t give 100 percent of his attention to
what he is supposedly doing at his computer.
So Stutzman used his computer expertise to create a new piece of
software he named Freedom. Freedom basically provides a means of
escape from online distractions by making it hard for computer
users to go online when they have set aside time for other work.
When a user launches Freedom, it asks how long it should disable
the computer’s Internet access—any period of time within a range
from one minute to eight hours. Next, it asks the user whether it
should allow access to the local network, which might include
printers or other computers to which the user is connected locally.
After the user answers the questions and provides a password,
Freedom delivers freedom from dis- tractions by shutting off
connections as specified.
What if you try Freedom but then realize that your plan was a
mistake because you need to look up critical information online or
print a document a customer is waiting for? Freedom offers an out
that is intentionally annoying: you have to reboot the computer
(shut it down and restart it). The pro- cess is not complicated but
is troublesome enough that users would bother with it only if they
really need the local-network or Internet connection. Writer and
radio show host Peter Sagal appreciates using Freedom as a way to
stay focused when writ- ing books and screenplays. He relearned to
work without distractions by setting Freedom first for short time
periods and then gradually increasing the duration of the
uninterrupted time day by day.
Supervisors might agree with Stutzman and Sagal that concentrating
at the computer has become more difficult as the Internet has
intro- duced more and more ways for users to distract
themselves—social media, news feeds, funny or heartwarming videos,
e-mail from customers and co-workers, and instant messages from
colleagues, to name just a few. But is Freedom the best solu- tion
for supervisors? Perhaps they would be better off to follow the
advice of Linda Stone, an expert in the impact of computers on
thinking. Stone says running software that makes us use comput- ers
appropriately is only a first step toward what is the real and
meaningful change: learning to control ourselves at our
computers.
Questions -
Imagine you are a sales supervisor who works primarily in an office at headquarters, staying in touch with traveling sales representatives to coach them and oversee their performance. Why might you need Internet access? Would you need to have that access all day long, every minute of the day? Why or why not?
Continuing with the example in question 1, how do you think it would change your support of the sales reps if you used a program like Freedom to stay offline for an hour or two every day? How do you think it would change your ability to complete other kinds of work, such as writing reports, thinking of new ways to motivate workers, and planning for future goals and budgets?
Discuss your opinion of Linda Stone’s view that individuals should learn to police themselves online, rather than relying on software to help them manage their computer use. For a supervisor, is getting control over time by any means more important, or is learning self-control more important?
Q1) Internet access is required by a sales supervisor to continuously keep in touch with the travelling sales representatives and customers over emails, voice calls etc. for regular update on the sales, any issues etc. When customers require to contact the sales representative on an immediate basis over email, having internet ensures the communication is accessed immediately. Hence, internet access is required atleast for the entire shift the sales supervisior is on work, sometimes even for 24 hours depending on the requirement.
Q2) If a program like Freedom is used to stay offline while at work for an hour or two, the sales reps can contact the supervisor over phone for any immediate requirements and they can ensure that they decide on a specific time where communications will not be sent while at work.
By implementing Freedom software, the tome can be effectively used to ideate and work on the process improvements, any issues etc. But by restricting internet, it would be difficult to access wide range of information that would help the supervisor in achieving various objectives.
Q3) It is important for individuals to control and restrict themselves from accessing internet for entertainment purposes while at work rather than relying on a software. While the individuals can restrict notifications that are not relevant to their work during the work hours, the firms can also restrict internet access to use only relevant websites and emails etc. by avoding access to entertainment websites.