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Suppose that a researcher is investigating attitudes toward the preservation of natural habitats, and the survey...

Suppose that a researcher is investigating attitudes toward the preservation of natural habitats, and the survey includes a battery of life style questions, many attitude questions on wildlife and habitat preservation, extensive demographics, plus many opinion questions on specific state parks, national parks, public lands, and recreational areas. The questionnaire takes 60 minutes to complete when self-administered, and 90 minutes to complete when administered by an interviewer. What are some obstacles the researcher might face in conducting this survey? Describe some creative approaches that can be used to overcome the obstacles mentioned.

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Expert Solution

This is a very subjective question. I have put together my thoughts below that can help you synthesize your own answer.

Sl. No. What are some obstacles the researcher might face in conducting this survey?

Describe some creative approaches that can be used to overcome the obstacles mentioned.
1. Lengthy, time consuming survey, respondents may not have that much time to spare in one go.
  • If possible, shorten the questionnaire / survey
  • Split the survey into smaller sub parts, complete the surveys with breaks between the parts.
2. Subjective questions that may lead to loss of objectivity. Opinion based questions may not get the desired responses. At times, people may not be able to articulate their responses.
  • Induce objectivity in the question
  • Make your questions multiple choice type
  • Minimize the thought or opinion based question
3. Loss of interest from the respondents due to its length; may lead to irrelevant responses
  • Shorten the length of survey
  • Club similar questions at one place
  • Conduct survey in multiple sittings
  • Induce elements of humor
4. Non genuine responses due to length of the survey, due to lack of objectivity
  • Shorten the survey
5. Advance and sophisticated topics being inquired about; some of the respondents might not have sufficient background information and knowledge to answer these questions
  • Careful selection of the right spectrum of people for the survey

jeff jeffy answered 1 year ago
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