Question

In: Economics

6. Copyright owners continue to be ambivalent about the Internet. On the one hand, it represents...

6. Copyright owners continue to be ambivalent about the Internet. On the one hand, it represents a fantastic new medium for distribution; on the other, many in the publishing industry see it as one "giant, out of control copying machine." Illustrating how the firms can take advantage of digital technology and work for them.

Solutions

Expert Solution

Technology isn’t always given a good name, but that doesn’t mean it’s all bad. There are many benefits and positives that come from using it in your daily life and for business. Your company depends on it for many reasons.

Consider how businesses used to operate in the past and all the advancements that have been made possible because of technology. Use these ideas to improve your business and make sure you’re staying current with the latest trends. You may not realize all the benefits you’re receiving from your current practices or what you could be doing that would make your office run even more smoothly.

Security

Technology protects your business from cyber attacks and viruses. Understand the importance of cyber security and how prevalent it is among companies. Your data and information will be quickly compromised if you don’t address and strengthen security on your network and computers. Being proactive about his subject matter allows you to freely work, share and innovate without having to worry about someone else getting a hold of your important files. Use technology to combat hackers and protect your business.

Efficiency

Work faster and make fewer mistakes when you use technology to complete your work. It’s quicker than having to complete tasks manually, and it’s easy to check your work for errors. It’s much more efficient to bring your work online and have your teams managing projects using technology. Provide your employees with the right hardware and software to save time and get the job done correctly the first time. This will also save you money because your employees won’t require as much overtime.

Exposure

These days it’s easy to gain brand exposure by hopping online and communicating with your target audience. Websites, blogs and social media make it easy to get your message out there and find the right people who are more likely to become loyal customers. Technology is fast, able to reach many people at one time and doesn’t require you to leave your office to advertise. Make sure you’re receiving the type of exposure you desire by having a marketing strategy in place that helps you build a strong reputation.

Improved Communication

Communicating with other people has never been so easy; email, mobile and chat are just a few ways that make it seamless to contact another person. Technology provides many options for you to reach out and get in touch with a customer or coworker. It also allows you to offer more mediums for taking care of customer service issues. Many companies are taking advantage of technology and improved communication by offering their employees the opportunity to work remote. Bosses are also able to stay connected when they travel and attend client meetings.

Thus, It’s pretty apparent just how many benefits there are from recent technology improvements. Use them to your advantage and get your business running even more smoothly. There’s no telling how successful you’ll be when you have all the right pieces in place.


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