Question

What is an example of a work breakdown strucure for a project related to developing a marketing plan?

Answer 1

Work breakdown structure is a process that outlines the project and divides the work into smaller and achievable tasks. The structure also divides the folders of the functions into further subfolders. The architecture defines the responsibilities, and help the managers and subordinates to complete and accomplish the multiple levels of a task. The primary purpose of the structure is to ease the operations and the processes in an enterprise. The tasks should be quantifiable and easy to achieve. The managers and subordinates should also be able to adapt to the structure and related tasks. In a marketing function, the work breakdown structure helps the individuals to manage all the tasks effectively and efficiently. In marketing, the managers break down the tasks into smaller works. It helps to achieve the results effectively and efficiently. The marketers first concentrate on the target market of the company and the product. The marketers then target the market. They have specific demands, and then they market their products in a particular market. Then, the marketers position a specific product in the minds of the customers. It is because the customers will form the perceptions based on the marketing of the product. It is the result of the work breakdown structure in a marketing operation. Hence, the activities and processes become more efficient with division in work.