Question

In: Accounting

Sales Variances Foote Corporation produces and sells two lines of shoes: Runner and Dress shoes. The...

Sales Variances

Foote Corporation produces and sells two lines of shoes: Runner and Dress shoes.

The ACTUAL results for 2017 were:

                                                                 Runner            Dress Shoes

Sales Volume (units)                                225,000               95,000

Sales Revenue                                         $ 7,042,500          $5,795,000

Total Variable cost                                   2,902,500             3,192,000

The BUDGET results for 2017 were:

                                                                 Runner            Dress Shoes

Sales Volume (units)                                280,000               70,000

Sales Revenue                                         $ 9,100,000          $4,025,000

Total Variable cost                                   3,248,000             2,247,000

Additional Information

Market size(units):                                Runner                 Dress Shoes

2017 Actual                                        1,325,000                175,000

2017 Budget                                       1,530,000                220,000

Required:

1) Calculate the following (DON’T FORGET TO CALCULATE THE CM/U)

       a) Sales Price Variance    b) Sales Volume Variance

       c)Sales Mix Variance       d) Sales Quantity Variance

       e) Market Share Variance

2)Based on your calculations above, provide a brief comment detailing success (improvement or gain) and one failure(loss or miss) the sales team experienced in 2017 (5Markes)

Solutions

Expert Solution

Standard Sellling price per unit
Runner = 9100000/280000 = 32.5 per unit
Dress shoes = 4025000/70000 = 57.5 per unit

Actual selling price per unit:
Runner = 7042500/225000 = 31.3
Dress shoes = 5795000/95000 = 61

1 a)Sales price variance = (Actual price - Budgeted Price)*Actual sales qty
Runner = (31.3 - 32.5)*225000 = 270000 U
Dress shoes = (61 - 57.5)*95000 = 332500 F

b). Sales volume variance : (Actual Qty - Budgeted Qty)*Budgeted price
Runner = (225000- 280000)*32.5 = 1787500 U
Dress shoes = (95000-70000)*57.5 = 1437500 F

c). Sales mix variance = Total Actual Qty (Average budgeted price per unit of actual mix - Average budgeted price per unit of budgeted mix)
Total Actual Qty = 225000+95000 = 320000
Total Std Qty = 280000+70000 = 350000

Average budgeted price per unit of actual mix:
Runner = 225000 units * 32.5 per unit = 7312500
Dress = 95000 units * 57.5 per unit = 5462500
Total = 7312500+5462500 = 12775000
Average budgeted price per unit of actual mix = 12775000 / 320000 = 39.921

Average budgeted price per unit of budgeted mix = 13125000/350000 = 37.5
Total Budgeted sales = 9100000+4025000 = 13125000

Sales Mix Variance = 320000 * (39.921 - 37.5) = 774720 F

d). Sales Qty Variance = Average budgeted price per unit of budgeted mix * (Total ACtual Qty - Total Budgeted Qty)
= 37.5 * (320000 - 350000) = 1125000 U

e). Market Share Variance = (Actual market share % - Budgeted market share %) * Actual industry sales qty in units * Average budgeted price per unit.
Actual market share = 320000/(1325000+175000) = 320000/1500000 = 21.33%
Budgeted market share = 350000 / (1530000+220000) = 350000/1750000 = 20%

Market Share variance = (21.33%-20%)* 1500000 units * 37.5 = 748125 F

2). From above calculations it can be said that , sales team gained in Selling price and in sales qty of Dress shoes while incurred loss in selling price and sales qty of Runner shoes.


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