How important is communication in organizations? List and describe the five elements in the communication process...

How important is communication in organizations?

List and describe the five elements in the communication process (Communicator, Message, Medium, Receiver and Feedback). Provide an example of each of these elements in the workplace. Please anwers in minimum 100 words.

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Expert Solution

Communication is used to impart or exchange of information through a suitable medium. In organizations we can understand the importance of communication in this way if we consider various functions of an organization eg HR , operations , marketing , finance etc as separate organs then communication is the blood that flows through the organization and connects each and every function. The various decisions that the top management of an organization makes are percolated down , the various issues that subordinates face are channeled upwards and all the external impacts that an organization has to face are understood through communication only.

Communicator- the person who is transmitting the message to the receiver ; For example CEO who wants to deliver a message

Message - what exactly is supposed to be communicated - eg CEO saying - We want to increase productivity by 10% by next year. This is the body of communication

Medium - way through which message is send across eg an email , or an podcast ; or a video etc

Receiver - the intended audience who is supposed to understand and act on the message - eg The immediate reportees of CEO

Feedback- the back communication from the receiver indicating the message is / isnot understood so as to let the communicator know whether communication has been success or not - IT could be verbal / non verbal / gestures etc eg the reportees nodding their head in acceptance of target / or asking clarifying questions

keosha answered 1 year ago

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