Question

In: Operations Management

The company’s mission and strategic business units can serve as tools that guide the formulation and...

The company’s mission and strategic business units can serve as tools that guide the formulation and evaluation of the business strategy and include expectations, plans, performance standards and objectives. The reality is that most missions have little practical applicability because they lack uniqueness not much different from one firm to another and contain the same promises. Select a company of your choice in Ghana and find the company’s mission statement. How well is this statement understood among employees and customers? Evaluate the mission statement above with respect to purpose, products or services, philosophy, technology, business and values.

Solutions

Expert Solution

Ans:

Nestle Ghana's mission statement is

"“to be the leading nutrition, health, and wellness company in Ghana"

Nestle Ghana is a subsidiary of Swiss multinational Nestle. Their tagline is "good food , good life". Their mission as articulated above is to provide the most nutritious, tasty and healthy food worldwide. Nestle has successfully imbibed this philosopher amongst its employees. The culture of sourcing the best ingredients and maintaining the highest standards of quality in all its products is possible because the employees identify with this mission statement.

Customers in Ghana and worldwide trust this brand to feed children the best nutritious food. This trust has been built over long period of time and now Nestle is synonymous with trust and best quality product.

The purpose of this mission statement is to articulate the highest standards of quality, nutrition and health considerations in the company. Nestle food brands like Maggi, cerelac are used by most households with complete quality assurance. This mission statement is articulating that clearly to both employees and customers. Nestle stands for enhancing the quality of life and building a healthier future. Nestle has built strong corporate values of highest quality, healthiest food and sustainability in all its activities.


Related Solutions

Budgets are useful tools to help manage a businesses' performance and can be used to guide...
Budgets are useful tools to help manage a businesses' performance and can be used to guide important operating decisions, but are their risks to being too focused on the meeting financial budgets? Are their other performance measurements that a manager should consider in the decision making process? Answer the following questions: In your opinion, what do you consider the most important reason for a business to use a budget? Why? Are their any risks to using only a budget to...
Discuss how clear vision and mission statements can benefit other strategic-management activities.
Discuss how clear vision and mission statements can benefit other strategic-management activities.
How many strategic business units (SBUs) does Nestle have, and what are the SBUs?
How many strategic business units (SBUs) does Nestle have, and what are the SBUs?
What is game theory and how can it be used to analyze strategic business decisions?
What is game theory and how can it be used to analyze strategic business decisions?
Boston Consulting Group’s (BCG) now classic matrix, a company classifies each of its strategic business units....
Boston Consulting Group’s (BCG) now classic matrix, a company classifies each of its strategic business units. Please explain the matrix, identify each of the quadrants in the matrix (including axis labels) in detail. Please explain how marketers should allocate their financial resources for SBU's in each quadrant. Include SBU examples for each quadrant.
Business Strategic Management: Strategic Audit Apple Inc.'s Internal Environment: Can you summarize Apple Inc.'s, A. Marketing,...
Business Strategic Management: Strategic Audit Apple Inc.'s Internal Environment: Can you summarize Apple Inc.'s, A. Marketing, B. Finance, C. Research & Development, D. Operations & Logistics, E. Human Resources, F. Information Technology, and a short summary of internal factors for Apple ? (A large response would be nice !!)
BUSINESS LAW: can I use another company’s logo as a part of my business’ advertising without...
BUSINESS LAW: can I use another company’s logo as a part of my business’ advertising without the other businesses (logo) permission? If not, what action can they take against me. Please answer in detail :)
Departmentalization is the logical grouping of business units to operate efficiently. An organization can split its...
Departmentalization is the logical grouping of business units to operate efficiently. An organization can split its departments in many ways. Consider a company that develops software. The company develops office suite software, social media software, and video game software and currently uses functional departmentalization as a basis for its organization structure. How might this organizational structure change if the software company operated globally? How might it change if the software company developed software for different industries? To ensure immediate feedback,...
Discuss how related diversification strategies can produce cross-business strategic fits capable of delivering competitive advantage.
Discuss how related diversification strategies can produce cross-business strategic fits capable of delivering competitive advantage.
Informational Report for Business Communications: How can I write an informational report for my company’s sales...
Informational Report for Business Communications: How can I write an informational report for my company’s sales team? I am the Executive Director for Public Relations at Ilene Wright Roller Blades Inc. My report is being requested due to a specific business luncheon with investors from the United Arab Emirates and Japan. Please give information (a paragraph for each) to the representatives of this company. I need to Inform them and not give them directives, my report is fact-based information only....
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT