In: Statistics and Probability
You have decided to open a restaurant in Huntington. The following table gives the payoffs based on two states of nature, favorable and unfavorable demand. You believe that the probability of a favorable market is 0.8. You can open any one of three different sizes of restaurant.
Open |
Favorable |
Unfavorable |
Large Restaurant |
50,000 |
-40,000 |
Medium Restaurant |
40,000 |
-10,000 |
Small Restaurant |
20,000 |
10,000 |
You have decided to do some marketing research (using the skills that you learned). If the marketing research is positive (probability = .7), then the probability of favorable demand goes to .95. If the marketing research is negative (shows weak demand) (probability of .3), then the probability of favorable demand goes to .40.