In: Finance
Your friend says that Company A is doing a great job for shareholders. He says that their ROA is high. You point out that shareholders tend to like debt and the Company A has low debt. Furthermore, ROA is biased towards companies with low debt. You suggest that ____________ is a better measure of the job management is doing for shareholders.
DuPont Analysis is a better measure of the job management.
DuPont Analysis = Net Income/ Sales * Sales/ Total Assets * Total Assets/ Average Shareholder Equity