In: Operations Management
Answer: The best example of a blue ocean strategy — Apple's entrance into MP3 players with its iPod models
Explanation:
Blue oceans can be half breeds of existing innovation, however, rarely depend on technological innovation in themselves. iPod, after all, was not the main portable mp3 playing gadget, however, it is the best because it tackled an associated issue – the music conveyance industry was overflowing with pirating. With the creation of iTunes, Apple was able to load tunes onto their iPods at a minimal yet reasonable value, making the item basic and helpful for customers. It won favor with purchasers and favor with record labels. It in this way didn't simply imagine iPods. It wrapped a whole plan of action around them. Blue oceans like this create brand value that can last for a considerable length of time.
--------------------------------------------------------------------------------------------------------------------------
"If you liked the answer please give an Up-vote, this will be quite encouraging for me, thank you!"