Question

In: Statistics and Probability

A department store, A, has four competitors: B,C,D, and E. Store A hires a consultant to...

A department store, A, has four competitors: B,C,D, and E. Store A hires a consultant to determine if the percentage of shoppers who prefer each of the five stores is the same. A survey of 1100 randomly selected shoppers is conducted, and the results

about which one of the stores shoppers prefer are below. Is there enough evidence using a

significance level α = 0.05 to conclude that the proportions are really the same?

  1. Store A B C D E
  2. Number of Shoppers 262 234 204 190 210

Solutions

Expert Solution

Answer:-

Given That:-

A department store, A, has four competitors: B,C,D, and E. Store A hires a consultant to determine if the percentage of shoppers who prefer each of the five stores is the same. A survey of 1100 randomly selected shoppers is conducted, and the results about which one of the stores shoppers prefer are below. Is there enough evidence using a significance level α = 0.05 to conclude that the proportions are really the same?

Given,

(i) The null hypothesis :

The population frequencies are equal to the expected frequencies (to be calculated below).

(ii) The alternative hypothesis :

The null hypothesis is false.

(iii)  

(iv) The degrees of freedom:

k - 1 = 5 -1

= 4

(v) The test statistic can be calculated using a table:

Peference % of Shoppers E O O - E
A 20% 0.2 * 1100 = 220 262 42 1764 8.018
B 20% 0.2 * 1100 = 220 234 14 196 0.891
C 20% 0.2 * 1100 = 220 204 -16 256 1.163
D 20% 0.2 * 1100 = 220 190 -30 900 4.091
E 20% 0.2 * 1100 = 220 210 -10 100 0.455

= 14.618

(vi) From and k - 1 = 4

The critical value is 9.488.

(vii) Is there enough evidence to reject ?

Since , there is enough statistical evidence to reject to reject the null hypothesis and to believe that customers do not prefer each of the five stores equally.

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