In: Economics
In your own words, please provide a brief industry overview for PetSmart. What is the industry trends for PetSmart?
PetSmart is one of the pet industry that provides pet animal products and services including grooming, dog training, PetsHotel and everyday adoption centers operating in United States, Canada and Puerto Rico own by investment company BC Partners. Jim Dougherty and Janice Dougherty founded the company in 1986 in Phoenix, Arizona. In the initial phase the name was PetFood Warhouse. The company name was changed to PetMart which later chnaged to PetSmart. With the demand in their services, at present there are over 55,000 Associates, 1,600 pet stores, partnering with more than 3,500 Animal Welfare Organization and facilitated more than 8 million adoptions. The company also have got an independent non profit organization called Petsmart Charities that envisage on giving grants for helping pet-in-need of help.
There are some reasons that lead to the success of PetSmart. According to research conducted by Human Animal Bond Research Initiative Foundation, there is a correlation between having pet and health of the owner. This implies the increase in demand for those concern about their health. It is also seen that the love for pet animal as an instinct where in which they treat as equal to as human being. In this regards, the pet health is also taken care where the demand for care and service for pets health increase.
The product, services and solution of PetSmart in North America has a share of 14 percent to 15 percent of pet industry dollar. Well, apart from other pets, dogs and cats are not in sell. Instead they focused on adoption and treatment of pet in need of help. Some of the competitor of PetSmart are;TDH Holdings, Pet Supplies Plus, Petvalue, PetSupermarket, Pets At Home, Lily's Kitchen and Blue Buffalo Pet Products.
PetSmart operate it online for products and services through its website. Firstly, selling of pets. This includes; fish, bird, reptiles and small pets. Secondly, there is a food and treats, supplies, litter, and habitats and decor. Thirdly, there is a platform to sell. Lastly, there is an adoption center and PerSmart Charities. Lastly there is a learning center for dog care, cat care, fish care, bird care, reptile care and small pets care.