Q3. &nbsp

Q3. [5+5]

	Which items load onto which factors? Can you name them based on the items that load onto them? (150 words) Rotated Factor Matrix
		Factor
	Items	1	2	3	4	5
	The appearance of the physical facility	.695	-.054	.153	.119	.193
	Communication material	.823	-.012	.096	.045	-.002
	Ability to perform the promised services	.052	.193	.718	.210	-.023
	Willingness to help customers	.270	-.013	.052	.232	.586
	Knowledge and courtesy of employees	.018	.769	-.046	.187	.005
	Ability to convey trust and confidence	-.028	.678	.035	.024	.090
	Caring	.172	.160	.215	.604	.155
	Ability to accurately accomplish	.174	.009	.640	.107	.127
	Provide prompt services	.170	-.210	.188	-.044	.720
	Individual attention to customer	.249	.093	.200	.638	.298
Extraction Method: Principal Axis Factoring. Rotation Method: Varimax with Kaiser Normalization.

You are required to interpret the given output.

Expert Solution

jeff jeffy answered 1 year ago

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