Question

In: Operations Management

What is accomplished by positioning a company's product correctly in it selling strategy and how does...

What is accomplished by positioning a company's product correctly in it selling strategy and how does its value proposition relate to its positioning?

Solutions

Expert Solution

1st part:

If the company products are correctly positioned in the selling strategy then the chances of sustaining the product in the market will be more. The idea of product positioning requires the skill and experience in the field of adopting marketing techniques. Before positioning the product in the market it is required to formulate the correct analyzing strategy to know about the needs and acceptance of the products. It requires having correct proficient abilities for positioning the product in the market for high-rising the selling process. The positioning of the product defines the correct sense or abilities for making the business into the correct approach that will boost the organization process. Therefore, the business standards will uplift with growth and the majority of the customer’s can be targeted if the correct utilization of the strategy is maintained that can be called as accomplished for positioning a company product.


2nd part:

The proposition is the plan of action when it comes for relating to the positioning. It values a lot for utilizing the correct sense of positioning in the organization. The plan of action defines analyzing of the product and the popularity of that product into particular segments. It is the necessary aspect to obtain the feedback, understand their behavior, needs, and demand from the audiences so that the level of interests of the audiences can be obtained. It will beneficial for the organization to target the audiences by the positioning of the product into that specific area whichever is more influencing up to their standard. Therefore, it will not only value for the organization to fulfilling of the business growth, but the customers will also happy if they obtain the correct product of their choices. The value of the proposition is the important aspects of positioning the product in the market.  


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