Question

Write a sales letter persuading MCBS to sign a contract with your company in the following situation. Mention any introductory offers, discounts and other incentives which you think will appeal to potential customers.

You are the Marketing Manager for Clean Sweep, an industrial cleaning company which uses green products to clean offices. All its vehicles and equipment are powered by electricity. Its products are environmentally friendly, and it uses the latest technology in dust control and efficient cleaning methods. It has a policy of employing specially abled people.

Answer 1

John Collison

Marketing Manager, Clean Sweep

No 27, Rover park

Riverton, 78289

James Clove

Vendor Management Director

MCBS

No 23, North Hills

Western county 23819

Dear James Clove,

It is hard to impress experts like you in this industry But we are sure that the services offered will definitely make you see how we offer them. We deliver products and services that are used to clean office spaces and keep them 100% clean and sanitized. All our machines are built with the latest technologies in the cleaning industries which consume electricity and has very minimal maintenance. Our experts with a wide range of products provide you a clean environment. We promote employing specially-abled people and we take care of them as well. But you may be thinking that other service providers offer similar services.

Our services and products are better, But we need to get your approval to prove it in your office. So here is a special offer to show how much we want your business. If you can guarantee us 1000 sqft of cleaning area in a month, We will give you 20% discount on the standard billed amount. 2000 sqft earns you a 30% discount and 3000 sqft in a month earns you a 40% discount.

Luxury and economy aren't mentioned in the same breath except by our customers, Just send the enclosed postage-paid reply card, I will rush you complete information about our discount package. We will arrange to meet over lunch at our place. I'd like you to be my guest.

Sincerely,

John Collison

Marketing Manager, Clean Sweep