Question

In: Operations Management

You are the general manager of XYZ Company. Explain five (5) strategic goals of your company...

You are the general manager of XYZ Company. Explain five (5) strategic goals of your company and indicate the role communication plays in achieving your strategic goals.

Solutions

Expert Solution

Five strategic goals for XYZ company are as follows:

· XYZ should aim at increasing clients by at least 5% per year by maintaining both product quality, and service quality of the company

· Customer loyalty score should be increased with more effective organizational behavior and quality services.

· Profitability should be enhanced by around 10% in the next fiscal year to keep alignment with the highly competitive market.

· Employee turnover should be reduced by 25% with proper rewards and engaging them with organizational decision-making.

· Stakeholders' engagement should be increased in the company policymaking.

Effective communication helps in achieving strategic goals by following ways:

· It coordinates all the functional areas of the company, which is necessarily required for achieving goals.

· Communication clarifies the strategic goals to both employees and employers, which helps to create a clear vision.

· Communication connects different ideas in an organization that encourages the attainment of strategic goals.


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