Question

. Pretend you are the owner of a business that sells only high-end audio equipment.

2. John is a new customer to your company and is in the market for a new sound system. He tells you that his budget is $60,000.

3. need to convince John that the stereo system in the image is exactly what he needs to be happy for a very long time. Use your most persuasive and influencing marketing argument to get John to buy this system.

4- how you would convince John to buy this system. What marketing techniques would you use? How would you play with John's emotions so that he makes the purchase?

Answer 1

being a businessman it is necessary to maximize firms profit but the ethics and moral can't be denied that the satisfaction of the consumer is the foremost element and the fundamental of any business.this would be very beneficial in the long run business

after knowing the budget of the john being a owner it is likely to examine and to know the usage and expectation towards the speakers.

after that our firm will show him the models and tries to convince him that the speaker is having all the feature which he requires and is best in quality.

we can convince him with many offers-

1. special discount.
2. providing coupon for the next shopping
3. warranty as well as guarantee service concerned with repair and replacement facility.
4. free home delivery
5. apart from the above mentioned points we can offer credit facility or installment facility to john

being a potential buyer john would know the advantage of these perks and will definitely make the purchase.