Question

In 3-4 paragraph please describe what opportunities Honda Motor Company has within their company?

Answer 1

Opportunities Honda Motor Company has within their company, are as follows:

Motorcycle industry grew by 4.2% from 2011 to 2012 and is expected to grow by at least 6% to 2016. It is estimated that global motorcycles market would be worth $120 billion by 2018. Honda is the world’s leading producer and seller of the motorcycles having more than 29% of the global market share. Growing demand for the motorcycles is a great opportunity for the company to expand its global market share and grow sales.Honda has great opportunity to development hybrid and fuel efficient cars for use in future.

The declining levels of fossil fuel sources and the rising CO₂ emissions became a major concern for many people and many governments. Therefore, ecologically friendly cars, powered by hybrid, hydrogen or flexible fuel engines became very popular. The market for such cars was $33 billion in 2010. Honda’s focus on hybrid and hydrogen fueled engines is a great opportunity to capture the market share for this new demand.Honda Company has great chance to tap into the emerging markets across the world and they can introduce their cars to make it global brand.

Honda earns most of its profits outside Japan. Thus, the yen’s weakening to a six-year low increases profits for the company. But this situation may not be the same in the long term.The company can pay attention over manufacturing of mid segment economical small cars for future.They can develop low emission vehicles and can have substitute power sources.Fast growing automobile market can be used by Honda to increase their business.Honda has tremendous capacity to have fast growing automobile market.