In: Accounting
ACC 650 - REVISED PROBLEM 14-47 #1
Tipton One-Stop Decorating sells paint and paint supplies,
carpet, and wallpaper at a single-store location
in suburban Des Moines. Although the company has been very
profitable over the years, management
has seen a significant decline in wallpaper sales and earnings.
Much of this decline is attributable to
the Internet and to companies that advertise deeply discounted
prices in magazines and offer customers
free shipping and toll-free telephone numbers. Recent figures
follow.
Paint and | |||
Carpeting | Supplies | Wallpaper | |
Sales | 520,000 | 390,000 | 138,000 |
Variable costs | 312,000 | 224,000 | 108,000 |
Fixed costs | 90,000 | 64,000 | 32,000 |
Total costs | 402,000 | 288,000 | 140,000 |
Operating income (loss) | 118,000 | 102,000 | (2,000) |
Tipton is studying whether to drop wallpaper because of the
changing market and accompanying
loss. If the line is dropped, the following changes are expected to
occur.
1) The vacated space will be remodeled at a cost of $22,600 and
will be devoted to an expanded line
of high-end carpet. Sales of carpet are expected to increase by
$130,000 and the line's overall
contribution margin ratio will rise by five percentage
points.
2) Tipton can cut wallpaper's fixed costs by 60 percent. Remaining
fixed costs will continue
to be incurred.
3) Customers who purchased wallpaper often bought paint and paint
supplies. Sales of paint and paint
supplies are expected to fall by 30 percent.
4) The firm will increase advertising expenditures by $35,000 to
promote the expanded carpet line.
Required:
1. Should Tipton close its wallpaper operation? Show computations
to support your answer.
Carpeting | Paint and Supplies | Wallpaper | |
Sales | $ 520,000 | $ 390,000 | $ 138,000 |
Variable costs | $ 312,000 | $ 224,000 | $ 108,000 |
Contribution Margin | $ 208,000 | $ 166,000 | $ 30,000 |
1.
Contribution Margin Lost - Wallpaper | $ (30,000) | |
Fixed Costs Saved - Wallpaper | $ 19,200 | =32000*60% |
Contribution Margin Lost - Paint and Supplies | $ (49,800) | =-166000*30% |
Increase in Contribution Margin - Carpeting | $ 52,000 | =130000*208/520 |
Remodeling Costs | $ (22,600) | |
Increase in Advertisement Expense | $ 35,000 | |
Finacial Advantage (Disadvantage) | $ 3,800 |
Tipton Should close its wallpaper operation