In: Economics
Who is Tim Horton's current leader? Provide a description of him/her. What contributions he/she has made to the company?
ANS : Tim Horton Inc. is a Canadian multinational fast food restaurant chain . Tim Horton serves coffee, tea , hot chocolate , donuts and soft drinks . In the mids 1990 the chain moved to speciality of premium items such as the flavoured cappuccino , iced cappuccino and iced coffee .
Currently Tim Horton appoints Axel Schwan as a Regional president of Tim Hortons Canada and the US Francis TORONTO, Oct 7, 2019. Alex Macedo was the previously Global chief Marketing officer at Tim Horton .
Alex Schwan : " I am deeply humbled to work at such an iconic brand as Tim Hortons."
Axel first joined RBI eight years ago as a marketing Director in Germany. As Austria and Switzerland and later become the VP marketing band communication in Europe before advancing to the role of Global CMO fro Burger King in over 100 countries. He then joined Tim Hortons as Global CMO in 2017.
After joining Tim Hortons brand for 2 years ago, Axel had led to innovation work in coffee, including new fresh brewers- our largest coffee innovation in 55 years," Alex Macedo". Axel has been an advocate for advancing our sustainability intiatives and has also led our work to redesign our restaurants and our packaging for a better customer experience."