Question

In: Accounting

Marvelly company manufactures and sells dolls. The company plans to manufacture and sell 80,000 units of...

Marvelly company manufactures and sells dolls. The company plans to manufacture and sell 80,000 units of the dolls for $4,000,000 in 2020 with the following information: The cost for each doll consists of direct material $15, direct labour $10, and variable manufacturing overhead $5. The salaries of the factory manager and supervisors are estimated at $300,000 per annum, depreciation of machinery, factory equipment, and buildings is budgeted at $250,000 per year, and the rental of factory building is $200,000 per year.

  1. Calculate the projected operating profit or loss for 2020 financial year
  1. Calculate the annual break-even point in units and in sales dollars.
  1. Calculate how many units would have to be sold annually to earn a target operating profit after tax of $140,000 if the tax rate is 30%.
  1. If sales increase by $50,000 per year and there is no change in sales price, fixed cost and variable expenses, calculate by how much you would expect annual operating profit to increase.
  1. Refer to the original data, the consultant recommends to the manager of Marvelly Ltd to run an advertisement to boost its sales. The advertising expense is expected to increase annual sales by 50%. Calculate how much advertising expense will be if the company wants to earn a target operating profit before tax of $900,000.

Solutions

Expert Solution

Marvellu Company

Calculation of projected operating profit or loss for 2020:

Particulars Unit Rate/ unit Amount
Sales 80000 $                   50 $   40,00,000
Less: Variable cost-
Direct Material Cost $                   15 $   12,00,000
Direct Labour Cost $                   10 $      8,00,000
Variable Manufactruing OH $                     5 $      4,00,000
Contribution    (a) $                   20 $   16,00,000
Less: Fixed Cost-
Salaries $      3,00,000
Depreciation of assets $      2,50,000
Rental of factory building $      2,00,000
Total Fixed Cost   (b) $      7,50,000
Net Operating Profit/ Loss(-) (a-b) $      8,50,000
Calculation of annual break even points in units and in sales dollar:
Particulars Rate/ unit Amount
Total Fixed Cost   (a) $      7,50,000
Contribution      (b) $                   20 $   16,00,000
Break Even Point (Units)      =                                                 Total Fixed Cost/ Contribution per Unit [ a/ b]              37,500
Break Even Point (Sales dollar)      =                                                 Total Fixed Cost/ Contribution margin [ a/ b] $              0.47
Calculation of units sold annually to earn target profit after tax of $ 1,40,000:
Note: It is assume that Total Fixed and Variable cost and sales per unit is same.
Particulars Unit Rate/ unit Amount
Sales               67,000 $                   50 $   33,50,000
Less: Variable cost-
Direct Material Cost $                   18 $   12,00,000
Direct Labour Cost $                   12 $      8,00,000
Variable Manufactruing OH $                     6 $      4,00,000
Contribution    (a) $                   14 $      9,50,000
Less: Fixed Cost-
Salaries $      3,00,000
Depreciation of assets $      2,50,000
Rental of factory building $      2,00,000
Total Fixed Cost   (b) $      7,50,000
Net Operating Profit/ Loss(-) before tax (a-b) $      2,00,000
Less: Tax @ 30%     $         60,000
Net Operating Profit/ Loss(-) after tax $      1,40,000
Answer: 67,000 Units sold annually to earn target profit after tax of $ 1,40,000.
Calculation of increase of operation profit due to sale increased by $50,000:
Particulars Unit Rate/ unit Amount
Sales 80000 $                   51 $   40,50,000
Less: Variable cost-
Direct Material Cost $                   15 $   12,00,000
Direct Labour Cost $                   10 $      8,00,000
Variable Manufactruing OH $                     5 $      4,00,000
Contribution    (a) $                   21 $   16,50,000
Less: Fixed Cost-
Salaries $      3,00,000
Depreciation of assets $      2,50,000
Rental of factory building $      2,00,000
Total Fixed Cost   (b) $      7,50,000
Net Operating Profit/ Loss(-) (a- b) $      9,00,000
$50,000 increased in operation profit due to no change in cost.
Calculation of advertisement expense to earn a target operation profit before tax $ 9,00,000:
Particulars Unit Rate/ unit Amount
Sales 80000 $                   50 $   40,00,000
Add: Increase annual sales by 50% 40000 $                   50 $   20,00,000
Total Sales   (a) 120000 $                   50 $   60,00,000
Less: Variable cost-
Direct Material Cost $      &nbs

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