Question

A. Describe how credibility forms a basis for persuasion.

B. Explain how the tone and style of persuasive messages impact their persuasiveness. Specifically, address how personal touch, action-oriented language, confidence, choice, and positivity affect how message recipients respond.

C. Explain the AIM planning process for persuasive messages and the basic components of most persuasive messages.

Answer 1

A. Describe how credibility forms a basis for persuasion.

Credibility forms the basis for any persuasive communication. If a person has pre established credibility, any information passed on buys person , would be completely accepted and would apply to the conscience of a person. Ultimately, this would lead to persuasion. There would occur change in attitude of a person, such that it would be positively inclined in believing that person such as there would be a cognitive control.

B. Explain how the tone and style of persuasive messages impact their persuasiveness. Specifically, address how personal touch, action-oriented language, confidence, choice, and positivity affect how message recipients respond.

A person who has good persuasive abilities, carries out his actions in a planned way, such that the tone of talking would be soft, a smile on their face, with a subtle confidence such that any person interacting with them would get affected and influenced in their talks. They may display minor touches with choice of words which are highly positive and manipulative and oriented towards actions that may benefit the person who is listening. The attitude of smiling and responding with constant nods make a person fall for the persuasion that a person would want to carry.

C. Explain the AIM planning process for persuasive messages and the basic components of most persuasive messages.

Components of a persuasive message include:

- purpose where a person converts his ideas into action

- audience such that the person would know which audience he’s looking forward to

- he would try to gain attention, with interest building, such that resistance is reduced with motivation of actions