Question

In: Economics

Brand equity - brand promise, positioning statement Target consumer - demographics, behaviors, attitudes - with estimated...

  1. Brand equity - brand promise, positioning statement

  2. Target consumer - demographics, behaviors, attitudes - with estimated sizing and growth

  3. Analysis - business performance & drivers, SWOT, core competencies

State all of this for the brand: NETFLIX

Solutions

Expert Solution

Netflix is the internet based entertainment which provides unlimited access to movies, videos or tv shows without a single advertisement.Netflix wants to become biggest giant in entertainment globally.

for this Netflix follows various marketing strategies to become no1 global entertainment, now it is on 7th number in United States.


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