What would be an effective sampling plan for examining undergraduate business students attitudes toward Internet advertising?

Expert Solution

•Determine the population: All undergraduate students that attend the university.

•Determine the sampling frame: A list of all undergraduate students divided by rank or class level obtained from the registrar’s office

•Determine data collection method: Telephone survey

•Determine sampling method: A quota sample based on gender and class standing

•Determine sample size: Depending upon statistical (level of error) requirements, a number will be chosen that is representative of the population of interest.

•Plan for Selecting Sample Elements Since a quota sample has been chosen, a proportional representation of the population of male and females, and freshmen, sophomores, juniors, seniors, and graduate students will be determined. From each subset, an adequate number of students will be chosen.

•Execution of Sampling Plan Telephone the chosen students and collect data using a questionnaire.

orchestra answered 1 year ago

Policymakers are interested in examining the impact of race/ethnicity on attitudes toward the death penalty. Use...

Policymakers are interested in examining the impact of race/ethnicity on attitudes toward the death penalty. Use the data below to establish hypotheses and test them using a chi-square test. State the decision with regard to whether the H0 is ultimately rejected or accepted. Attitudes Toward the Death Penalty Black White Hispanic Favorable 20 85 40 Unfavorable 84 11 101 Neutral 20 23 26

What are your attitudes toward the workplace? How would you describe your level of job satisfaction,...

What are your attitudes toward the workplace? How would you describe your level of job satisfaction, and why? Be detailed in your analysis. Explain how your manager could increase job satisfaction? What are the organizational consequences at your workplace if there are high vs. low levels of job satisfaction? if your attitude has shifted due to however the current circumstances due to pandemic conditions are affecting your work, please consider sharing that as well.

An instructor measured her students’ attitudes toward statistics in general at various points throughout the semester.

An instructor measured her students’ attitudes toward statistics in general at various points throughout the semester. Their data are presented in the table below. Conduct the Friedman test using SPSS to test whether attitudes changed over the course of the semester. Be sure to use the method that provides more informative output (test statistic, etc.). Show your output file. Student Prior to 1st Class At the Midterm After the Final A 3 4 7 B 2 3 5 C 4...

What are the differences between personal and corporate attitudes toward debt and risk?

You have been asked to investigate college students’ attitudes toward and usage of various social media,...

You have been asked to investigate college students’ attitudes toward and usage of various social media, as well as their thoughts about the use of social media for marketing purposes. What type of qualitative research technique would you use, and would it be appropriate to combine multiple techniques? What is the purpose of a projective test? What major factors should be considered in using a projective technique?

You plan to take a random sample of 1000 undergraduate students enrolled at the University of...

You plan to take a random sample of 1000 undergraduate students enrolled at the University of Rochester to compare the proportion of female and male students who would like to see that the United States of America have a female President. b.Suppose that you use random numbers to select students, but you stop selecting females as soon as you have 100, and you stop selecting males once you have 100. Is the resulting sample a simple random sample? Why or...

Suppose you wanted to survey the residents of Yorktown to find out about their attitudes toward Mercy College students

Suppose you wanted to survey the residents of Yorktown to find out about their attitudes toward Mercy College students. Describe how you would try to obtain a random sample from this population. Outline each of the steps required to obtain a random sample. Describe at least one advantage and one disadvantage of this sampling plan. (5 points)

What are the prevailing attitudes toward time, change, material factors, and individualism for Mexico?

what internet business would be appropriate for the company to follow in creating a website and...

what internet business would be appropriate for the company to follow in creating a website and why? in what way can the business benefits from the website/.what function should it perform for the company? in what other way can the business benefits? prepare functional specification for the company's use of the web and internet. include links to and from other site in your design. prepare a list of technological specification for implementation.

What would be a short term goal for a business plan for a potato chip business?

Question