Question
In: Statistics and Probability
In a test of the quality of two television commercials, each commercial was shown in a...
In a test of the quality of two television commercials, each commercial was shown in a separate test area six times over a one-week period. The following week a telephone survey was conducted to identify individuals who had seen the commercials. Those individuals were asked to state the primary message in the commercials. The following results were recorded.
| Commercial A | Commercial B | |
| Number Who Saw Commercial | 148 | 203 |
| Number Who Recalled Message | 62 | 62 |
1. What is the value of the test statistic (to 2 decimals)?
2. What is the p-value (to 4 decimals)?
3. Compute a 95% confidence interval for the difference between the recall proportions for the two populations (to 4 decimals).
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orchestra answered 1 year agoRelated Solutions
In a test of the quality of two television commercials, each commercial was shown in a...
In a test of the quality of two television commercials, each
commercial was shown in a separate test area six times over a
one-week period. The following week a telephone survey was
conducted to identify individuals who had seen the commercials.
Those individuals were asked to state the primary message in the
commercials. The following results were recorded.
Commercial A
Commercial B
Number Who Saw Commercial
148
203
Number Who Recalled Message
62
62
What is the value of the...
In a test of the quality of two television commercials, each commercial was shown in a...
In a test of the quality of two television commercials, each
commercial was shown in a separate test area six times over a
one-week period. The following week a telephone survey was
conducted to identify individuals who had seen the commercials.
Those individuals were asked to state the primary message in the
commercials. The following results were recorded.
Commercial A
Commercial B
Number Who Saw Commercial
145
195
Number Who Recalled Message
61
57
Use = .05 and test the hypothesis...
In a test of the quality of two television commercials, each commercial was shown in a...
In a test of the quality of two television commercials, each
commercial was shown in a separate test area six times over a
one-week period. The following week a telephone survey was
conducted to identify individuals who had seen the commercials.
Those individuals were asked to state the primary message in the
commercials. The following results were recorded.
Commercial A Commercial B
Number who saw the commercial: 155 Number who saw the
commercial: 204
Number who recalled the message: 64...
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**A company developed two commercials, A and B, to advertise for their product. Two random test...
**A company developed two commercials, A and B, to advertise for
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```{r}
```
##b
**A randomized experiment was conducted...
What is the purpose behind commercials that use television as a medium? Provide a rationale for...
What is the purpose behind commercials that use television as a
medium? Provide a rationale for your answer.
Based on your understanding of persuasion, what is the
theoretical basis of these commercials?
Support your answer with relevant examples.
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The cost, in thousands of dollars, of airing x television commercials during a sports event is...
The cost, in thousands of dollars, of airing x
television commercials during a sports event is given by
C(x) = 20 +
5,000x + 0.05x2.
(a) Find the marginal cost function
Use it to estimate how fast the cost is increasing when x=4
............. thousand dollars
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In a particular metro area, there are three commercial television stations, each with its own news...
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In a quality control test of a highway project, the following data was collected as shown...
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