In: Accounting
Morning Sky, Inc. (MSI), manufactures and sells computer games. The
company has several product lines based on the age range of the
target market. MSI sells both individual games as well as packaged
sets. All games are in CD format, and some utilize accessories such
as steering wheels, electronic tablets, and hand controls. To date,
MSI has developed and manufactured all the CDs itself as well as
the accessories and packaging for all of its products.
The gaming market has traditionally been targeted at teenagers and young adults; however, the increasing affordability of computers and the incorporation of computer activities into junior high and elementary school curriculums has led to a significant increase in sales to younger children. MSI has always included games for younger children but now wants to expand its business to capitalize on changes in the industry. The company currently has excess capacity and is investigating several possible ways to improve profitability.
MSI has been approached by a fourth-grade teacher from Portland
about the possibility of creating a specially designed game that
would be customized for her classroom and environment. The teacher
would like an educational game to correspond to her classroom
coverage of the history of the Pacific Northwest, and the state of
Oregon in particular. MSI has not sold its products directly to
teachers or school systems in the past, but its Marketing
Department identified that possibility during a recent
meeting.
The teacher has offered to buy 2,500 copies of the CD at a price of
$6.00 each. MSI could easily modify one of its existing educational
programs about U.S. history to accommodate the request. The
modifications would cost approximately $470. A summary of the
information related to production of MSI’s current history program
follows:
Direct materials | $ | 1.17 |
Direct labor | 0.45 | |
Variable manufacturing overhead | 2.19 | |
Fixed manufacturing overhead | 1.80 | |
Total cost per unit | $ | 5.61 |
Sales price per unit | $ | 13.00 |
Required:
1. Compute the incremental profit (or loss) from accepting
the special order.
2. Should MSI accept the special order?
3. Suppose that the special order had been to purchase 2,500 copies of the program for $2.50 each. Compute the incremental profit (or loss) from accepting the special order under this scenario.
4. Suppose that MSI is operating at full capacity. To accept the special order, it would have to reduce production of the history program. Compute the special order price at which MSI would be indifferent between accepting or rejecting the special order.
MSI is considering outsourcing the production of the handheld control module used with some of its products. The company has received a bid from Monte Legend Co. (MLC) to produce 21,000 units of the module per year for $24.00 each. The following information pertains to MSI’s production of the control modules:
Direct materials | $ | 13 |
Direct labor | 6 | |
Variable manufacturing overhead | 4 | |
Fixed manufacturing overhead | 5 | |
Total cost per unit | $ | 28 |
MSI has determined that it could eliminate all variable costs if
the control modules were produced externally, but none of the fixed
overhead is avoidable. At this time, MSI has no specific use in
mind for the space that is currently dedicated to the control
module production.
Required:
1. Compute the difference in cost between making and
buying the control module.
2. Should MSI buy the modules from MLC or continue to make them?
3-a. Suppose that the MSI space currently used for the modules could be utilized by a new product line that would generate $29,000 in annual profit. Recompute the difference in cost between making and buying under this scenario.
3-b. Does this change your recommendation to MSI?
Question-1 | ||
1 | ||
Per unit | Total 2500 units | |
Incremental revenue | 6.00 | 15000 |
Incremental costs: | ||
Direct materials | 1.17 | 2925 |
Direct labor | 0.45 | 1125 |
Variable manufacturing overhead | 2.19 | 5475 |
Modifications cost | 470 | |
Total Incremental costs | 9995 | |
Incremental net operating income(loss) | 5005 | |
Profit(or loss) increases by 5005 | ||
2 | ||
Yes, accept the special order | ||
3 | ||
Per unit | Total 2500 units | |
Incremental revenue | 2.50 | 6250 |
Incremental costs: | ||
Direct materials | 1.17 | 2925 |
Direct labor | 0.45 | 1125 |
Variable manufacturing overhead | 2.19 | 5475 |
Modifications cost | 470 | |
Total Incremental costs | 9995 | |
Incremental net operating income(loss) | -3745 | |
Profit(or loss) decreases by 3745 | ||
4 | ||
Special order price | 13.19 | =13+(470/2500) |
Question-2 | ||||
1 | ||||
Per unit | Total 21000 units | |||
Make | Buy | Make | Buy | |
Direct materials | 13 | 273000 | ||
Direct labor | 6 | 126000 | ||
Variable manufacturing overhead | 4 | 84000 | ||
Purchase cost | 24 | 504000 | ||
Total | 483000 | 504000 | ||
Difference in cost = 21000 (483000-504000) | ||||
2 | ||||
Make, as cost of making is less | ||||
3a | ||||
Make | Buy | |||
Total cost | 483000 | 504000 | ||
Opportunity cost | 29000 | |||
Total relevant cost | 512000 | 504000 | ||
Difference in cost = 8000 (512000-504000) | ||||
3b | ||||
Yes, now the recommendation is Buy |