In: Finance
Gorilla Golf has decided to sell a new line of golf clubs. The clubs will sell for $650 per set and have a variable cost of $320 per set. The company has spent $150,000 for a marketing study that determined the company will sell 55,000 sets per year for seven years, where seven years is the life of the project. The marketing study also determined that the company will lose sales of 13,000 sets per year of its high-priced clubs. The high-priced clubs sell at $1,100 and have variable costs of $600. The company will also increase sales of its cheap clubs by 10,000 sets per year. The cheap clubs sell for $400 and have variable costs of $180 per set. The fixed costs each year will be $7,500,000. The company has also spent $1,000,000 on research and development for the new clubs. The plant and equipment required will cost $18,200,000 and will be depreciated on a straight-line basis over the life of the project. The new clubs will also require an increase in net working capital of $950,000 that will be returned at the end of the project. The tax rate is 40 percent. Due to the extremely competitive and, therefore, risky nature of the golf club business the cost of capital is estimated to be 16 percent.
- the unit sales of the new clubs,
- the unit price of the new clubs,
- the unit variable cost of the new clubs,
- the fixed costs
- the unit sales lost of the high-priced clubs
- the unit sales gained of the cheap clubs
are only accurate to within ±10 percent. What are the
best-case and worst-case NPVs? (Hint: The price and variable costs
for the two existing (high-priced and cheap) sets of clubs are
known with certainty; only the high-priced and cheap club unit
sales - gained or lost - are uncertain. Be
careful. For example, you should realize that in a
worst-case scenario, unit sales, unit price and sales gained are 10
percent lower, but fixed costs, unit costs and sales lost are 10
percent higher. The opposite would be true in a best
case scenario. I cannot set this problem up for you any
more than this. Look at the examples in your text for the correct
approach.)
BASE CASE | ||||||||
0 | 1 | 2 | 3 | 4 | 5 | 6 | 7 | |
Initial Investment----a | -18200000 | |||||||
NWC introduced & recovered----b | -950000 | 950000 | ||||||
New clubs | ||||||||
S.P./set | 650 | 650 | 650 | 650 | 650 | 650 | 650 | |
Less:V.C./set | -320 | -320 | -320 | -320 | -320 | -320 | -320 | |
Contn./set | 330 | 330 | 330 | 330 | 330 | 330 | 330 | |
No.of sets sold/yr. | 55000 | 55000 | 55000 | 55000 | 55000 | 55000 | 55000 | |
Total contribution/yr.----1 | 18150000 | 18150000 | 18150000 | 18150000 | 18150000 | 18150000 | 18150000 | |
Lost Contn. From sales of high-priced clubs | ||||||||
S.P./set | 1100 | 1100 | 1100 | 1100 | 1100 | 1100 | 1100 | |
Less:V.C./set | -600 | -600 | -600 | -600 | -600 | -600 | -600 | |
Contn./set | 500 | 500 | 500 | 500 | 500 | 500 | 500 | |
No.of sets sold/yr. | -13000 | -13000 | -13000 | -13000 | -13000 | -13000 | -13000 | |
Total contribution Lost/yr.----2 | -6500000 | -6500000 | -6500000 | -6500000 | -6500000 | -6500000 | -6500000 | |
Gained Contn. From sale of cheap-priced clubs | ||||||||
S.P./set | 400 | 400 | 400 | 400 | 400 | 400 | 400 | |
Less:V.C./set | -180 | -180 | -180 | -180 | -180 | -180 | -180 | |
Contn./set | 220 | 220 | 220 | 220 | 220 | 220 | 220 | |
No.of sets sold/yr. | 10000 | 10000 | 10000 | 10000 | 10000 | 10000 | 10000 | |
Total contribution gained/yr.----3 | 2200000 | 2200000 | 2200000 | 2200000 | 2200000 | 2200000 | 2200000 | |
Less: Fixed costs/yr.----4 | -7500000 | -7500000 | -7500000 | -7500000 | -7500000 | -7500000 | -7500000 | |
Less: Depn./yr-----5 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | |
EBIT-----5=1+2+3+4 | 3750000 | 3750000 | 3750000 | 3750000 | 3750000 | 3750000 | 3750000 | |
Less:Tax at 40% | -1500000 | -1500000 | -1500000 | -1500000 | -1500000 | -1500000 | -1500000 | |
EAT | 2250000 | 2250000 | 2250000 | 2250000 | 2250000 | 2250000 | 2250000 | |
Add Back: Depn | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | |
Operating cash flow-----c | 4850000 | 4850000 | 4850000 | 4850000 | 4850000 | 4850000 | 4850000 | |
Net annual cash flow----a+b+c | -19150000 | 4850000 | 4850000 | 4850000 | 4850000 | 4850000 | 4850000 | 5800000 |
PV F at 16% | 1 | 0.86207 | 0.74316 | 0.64066 | 0.55229 | 0.47611 | 0.41044 | 0.35383 |
PV at 16% | -19150000 | 4181034 | 3604340 | 3107190 | 2678612 | 2309148 | 1990645 | 2052211 |
NPV | 773180 | |||||||
BEST CASE | ||||||||
0 | 1 | 2 | 3 | 4 | 5 | 6 | 7 | |
Initial Investment----a | -18200000 | |||||||
NWC introduced & recovered----b | -950000 | 950000 | ||||||
New clubs | ||||||||
S.P./set | 715 | 715 | 715 | 715 | 715 | 715 | 715 | |
Less:V.C./set | -288 | -288 | -288 | -288 | -288 | -288 | -288 | |
Contn./set | 427 | 427 | 427 | 427 | 427 | 427 | 427 | |
No.of sets sold/yr. | 60500 | 60500 | 60500 | 60500 | 60500 | 60500 | 60500 | |
Total contribution/yr.----1 | 25833500 | 25833500 | 25833500 | 25833500 | 25833500 | 25833500 | 25833500 | |
Lost Contn. From sales of high-priced clubs | ||||||||
S.P./set | 1100 | 1100 | 1100 | 1100 | 1100 | 1100 | 1100 | |
Less:V.C./set | -600 | -600 | -600 | -600 | -600 | -600 | -600 | |
Contn./set | 500 | 500 | 500 | 500 | 500 | 500 | 500 | |
No.of sets sold/yr. | -11700 | -11700 | -11700 | -11700 | -11700 | -11700 | -11700 | |
Total contribution Lost/yr.----2 | -5850000 | -5850000 | -5850000 | -5850000 | -5850000 | -5850000 | -5850000 | |
Gained Contn. From sale of cheap-priced clubs | ||||||||
S.P./set | 400 | 400 | 400 | 400 | 400 | 400 | 400 | |
Less:V.C./set | -180 | -180 | -180 | -180 | -180 | -180 | -180 | |
Contn./set | 220 | 220 | 220 | 220 | 220 | 220 | 220 | |
No.of sets sold/yr. | 11000 | 11000 | 11000 | 11000 | 11000 | 11000 | 11000 | |
Total contribution gained/yr.----3 | 2420000 | 2420000 | 2420000 | 2420000 | 2420000 | 2420000 | 2420000 | |
Less: Fixed costs/yr.----4 | -6750000 | -6750000 | -6750000 | -6750000 | -6750000 | -6750000 | -6750000 | |
Less: Depn./yr-----5 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | |
EBIT-----5=1+2+3+4 | 13053500 | 13053500 | 13053500 | 13053500 | 13053500 | 13053500 | 13053500 | |
Less:Tax at 40% | -5221400 | -5221400 | -5221400 | -5221400 | -5221400 | -5221400 | -5221400 | |
EAT | 7832100 | 7832100 | 7832100 | 7832100 | 7832100 | 7832100 | 7832100 | |
Add Back: Depn | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | |
Operating cash flow-----c | 10432100 | 10432100 | 10432100 | 10432100 | 10432100 | 10432100 | 10432100 | |
Net annual cash flow----a+b+c | -19150000 | 10432100 | 10432100 | 10432100 | 10432100 | 10432100 | 10432100 | 11382100 |
PV F at 16% | 1 | 0.86207 | 0.74316 | 0.64066 | 0.55229 | 0.47611 | 0.41044 | 0.35383 |
PV at 16% | -19150000 | 8993190 | 7752750 | 6683405 | 5761556 | 4966859 | 4281775 | 4027323 |
NPV | 23316857 | |||||||
WORST CASE | ||||||||
0 | 1 | 2 | 3 | 4 | 5 | 6 | 7 | |
Initial Investment----a | -18200000 | |||||||
NWC introduced & recovered----b | -950000 | 950000 | ||||||
New clubs | ||||||||
S.P./set | 585 | 585 | 585 | 585 | 585 | 585 | 585 | |
Less:V.C./set | -352 | -352 | -352 | -352 | -352 | -352 | -352 | |
Contn./set | 233 | 233 | 233 | 233 | 233 | 233 | 233 | |
No.of sets sold/yr. | 49500 | 49500 | 49500 | 49500 | 49500 | 49500 | 49500 | |
Total contribution/yr.----1 | 11533500 | 11533500 | 11533500 | 11533500 | 11533500 | 11533500 | 11533500 | |
Lost Contn. From sales of high-priced clubs | ||||||||
S.P./set | 1100 | 1100 | 1100 | 1100 | 1100 | 1100 | 1100 | |
Less:V.C./set | -600 | -600 | -600 | -600 | -600 | -600 | -600 | |
Contn./set | 500 | 500 | 500 | 500 | 500 | 500 | 500 | |
No.of sets sold/yr. | -14300 | -14300 | -14300 | -14300 | -14300 | -14300 | -14300 | |
Total contribution Lost/yr.----2 | -7150000 | -7150000 | -7150000 | -7150000 | -7150000 | -7150000 | -7150000 | |
Gained Contn. From sale of cheap-priced clubs | ||||||||
S.P./set | 400 | 400 | 400 | 400 | 400 | 400 | 400 | |
Less:V.C./set | -180 | -180 | -180 | -180 | -180 | -180 | -180 | |
Contn./set | 220 | 220 | 220 | 220 | 220 | 220 | 220 | |
No.of sets sold/yr. | 9000 | 9000 | 9000 | 9000 | 9000 | 9000 | 9000 | |
Total contribution gained/yr.----3 | 1980000 | 1980000 | 1980000 | 1980000 | 1980000 | 1980000 | 1980000 | |
Less: Fixed costs/yr.----4 | -8250000 | -8250000 | -8250000 | -8250000 | -8250000 | -8250000 | -8250000 | |
Less: Depn./yr-----5 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | -2600000 | |
EBIT-----5=1+2+3+4 | -4486500 | -4486500 | -4486500 | -4486500 | -4486500 | -4486500 | -4486500 | |
Less:Tax at 40% | 1794600 | 1794600 | 1794600 | 1794600 | 1794600 | 1794600 | 1794600 | |
EAT | -2691900 | -2691900 | -2691900 | -2691900 | -2691900 | -2691900 | -2691900 | |
Add Back: Depn | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | 2600000 | |
Operating cash flow-----c | -91900 | -91900 | -91900 | -91900 | -91900 | -91900 | -91900 | |
Net annual cash flow----a+b+c | -19150000 | -91900 | -91900 | -91900 | -91900 | -91900 | -91900 | 858100 |
PV F at 16% | 1 | 0.86207 | 0.74316 | 0.64066 | 0.55229 | 0.47611 | 0.41044 | 0.35383 |
PV at 16% | -19150000 | -79224.1 | -68296.7 | -58876.4 | -50755.6 | -43754.8 | -37719.6 | 303621.1 |
NPV | -19185006 | |||||||