In: Economics
Study Gold's Gym (Franchise) in detail and do the following: (a) describe its business model (b) describe its international expansion pattern (c) desirable qualifications in possible franchisees (d) the support and training the company typically provides
ans......
Business model
The Company bakes wide variety of breads right in front of its
customers along with assembling each and every component right in
front of customer giving them the feel of hygienic and fresh food
as compared to other fast food chains.
International expansion pattern
The company is one of the fastest developing franchisee chains in
the domain, with more than forty thousand restaurants in over
hundred nations and regions as of January, 2014.
Desirable qualifications
Subway uses the advertising slogan "Eat Fresh", and focuses on how
their sandwiches are made from freshly baked bread and fresh
ingredients, in front of customers to their exact specifications,
by employees whom Subway calls "Subway Sandwich Artists".
Support and training
The made to order format of the sandwiches takes less than five
minutes for any order to get on the table and this unique format
sets it apart from the other fast foods like burgers and
burritos