In: Economics
Assume a firm faces two customers in the market. Customer 1 has an inverse demand of p=100−q1, and Customer 2 has an inverse demand of p=180−q2. Marginal cost per unit is constant and equal to $50. Determine the profit the firm could make if it could charge each customer a different access fee. When charging different access fees to both customers, profit equals ______ (Enter a numeric response using a real number rounded to two decimal places.) Assume the profit-maximizing price is $90.00 and the access fee charged to these two customers is $ 50.00. Determine the profit the firm would make if it charged this same access fee to both customers. The profit the firm could earn if it charged the same access fees is _____ (Enter a numeric response using a real number rounded to two decimal places.)
Answer :
(a) :-
For Customer 1:
P = 100 - q1
Total Revenue = P*q1 = (100 - q1)*q1
MR = 100 - 2q1
MC = 50
Optimal condition : MR = MC
100 - 2q1 = 50
100 - 50 = 2q1
q1 = 25
P = 100 - 25 = 75
Profit from customer 1 = (75 - 50)*(25) = 625
For Customer 2:
P = 180 - q2
Total Revenue = P*q2 = (180 - q2)*q2
MR = 180 - 2q2
MC = 50
Optimal condition: MR = MC
180 - 2q2 = 50
q2 = 65
P = 180 - 65 = 115
Profit from customer 1 = (115 - 50)*(60) = 3900
Total profit
with different prices
= 625 + 3900 = 4525
(b) :- Profit with price of 95 and
access fee of 50 :
2*(50) + (90 - 50)*(100 - 90) + (90 - 50)*(180 - 90)
= 100 + 400 + 3600 = 4100