A budget is a quantitative plan prepared for a specific time
period. It is normally expressed in financial terms and prepared
for one year.
- The advantages of budgeting include:
- Risk Management: Compared to non-contingency
budget methods that do not plan for potential unknowns, the budget
contingency method sets aside additional resources that can be
drawn on if the unexpected happens in future business activities.
Business risks are perceived future uncertainties based on
management past experience, such as price fluctuations, changes in
cost structure due to product or service modifications or other
projection errors and omissions. Management often is aware of these
risk factors, and not including them as part of the estimates could
render a budget potentially unreliable.
- Planning orientation: The
process of creating a budget takes management away from its
short-term, day-to-day management of the business and forces it to
think longer-term. This is the chief goal of budgeting, even if
management does not succeed in meeting its goals as outlined in the
budget - at least it is thinking about the company's competitive
and financial position and how to improve it.
- Price setting: Market conditions such as your competitors’
prices aren’t the only parameters you need to set your fees, rates
and prices. You must know your manufacturing and overhead costs
before you set your prices. A budget lets you project your utility,
health care, marketing, rent, wages, debt service and other costs
so you can learn the true cost per unit of making your products or
delivering your service. Once you know this, you can set your
prices to make the profit you want. If this price is too high for
you to be competitive in your marketplace, you can use your budget
to identify areas where you can reduce your costs.
- Profitability: It is easy to
lose sight of where a company is making most of its money, during
the scramble of day-to-day management. A properly structured budget
points out what aspects of the business produce money and which
ones use it, which forces management to consider whether it should
drop some parts of the business or expand in others.
- Assumptions review: The
budgeting process forces management to think about why the company
is in business, as well as its key assumptions about its business
environment. A periodic re-evaluation of these issues may result in
altered assumptions, which may in turn alter the way in which
management decides to operate the business.
- Performance evaluations: You
can work with employees to set up their goals for a budgeting
period, and possibly also tie bonuses or other incentives to how
they perform. You can then create budget versus actual reports to
give employees feedback regarding how they are progressing toward
their goals.
- Funding planning: A properly
structured budget should derive the amount of cash that will be
needed to support operations. This information is used by the
treasurer to plan for the company's funding needs.
- Cash allocation: There is only a limited
amount of cash available to invest in fixed assets and working
capital, and the budgeting process forces management to decide
which assets are most worth investing in.