Ans.
Distinctive competence means that when a company does few things
better than their competition.
Distictive Competence of Volkswagen -
- Volkswagen as a company has a good amount of experience while
dealing in huge and wide range of products. They have almost 12
brands under their belt. To name a few , they are Ducati , Porsche
, Bentley , Bugatti, etc.
- Volkswagen has adopted one of the best diversification strategy
, because they mostly exist in every country in the world , which
means the income is generated from around the world and where they
have diversified this income , in new innovative products like
electric cars , commercial vehicles ,etc.
- Volkswagen , for quite some time has been the learder in terms
of innovation , They have introduced a new strategy called
stratergy 2025 where they aim to develop around 30 new vehicles
which are electric and as well to transform many aspects within
their core business model.
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