Question

Select 2 companies in the same industry (example: Target and Walmart; Ford and Chrysler; Verizon and T-Mobile). Using sources to support your thoughts, describe what you feel are the differences in strategy/focus each company uses, the unique value each tries to communicate to customers, and how successful you feel each company has been at implementing and communicating their strategic advantages.

Answer 1

I AM PICKING TWO COMPANI\ES PC JEWELLERS AND TITAN. BOTN THE COMPANIES ARE FROM JEWELLARY SECTOR.

1 PC JEWELLER IS THE COMPANY WHICH HAS THE GROWTH MORE THAN THE TITAN AS ITS FINANCIAL RESULTS ARE MORE BETTER THAN THE TITAN. IT ALSO SHOWS BETTHER P/E RATIO COMPARE TO THE TITAN. PC JEWELLERS SHOWS THE GROWTH IN THE BUSINESS BY DOING MORE SALES. IT ATTRACTS CUSTOMERS THROUGH THE MORE MARKETING.SO IT IS ABLE TO INCREASE ITS SALES AND P/E RATIO. BUT THE MANAGEMENT OF THE PC JEWELLERS IS POOR SO IT IS NOT THE BETTER CHOICE FOR THE LONG TERM PERSPECTIVE. IT IS BETTER TO PROVIDE THE QUALITY SERVICES TO THE CUSTOMERS IN COMPARISION OF DOING MORE AND MORE ADVERTISEMENT.

2 WHERE AS TITAN HAS THE LOWER SALES AND P/E RATIO COMPARE TO THE PC JEWELLERS BUT IT IS MORE GROWING COMPANY IN COMPARISION WITH THE PC JEWELLERS.TITAN IS DOING THE ADVERTISEMENT BY PROVIDING PROPER SERVICES TO THE CUSTOMERS.TITAN HAS A PROPER MANAGEMENT SO CUSTOMERS WILL BE MORE HAPPY WITH THE SERVICES OF THE TITAN SO IT WILL BE BENEFICIAL TO THE TITAN IN THE LONG TERM AND THE CUSTOMERS WILL ATTRACTED.