Question

What type of research study are you considering for your dissertation? What population sample will you draw, and how will it be representative of the general population? What sampling procedures might you use? If you have not yet settled on a dissertation topic, what implications are there for using a specific sampling method?

Answer 1

I am considering to research on the consumer adoption of various innovative services regarding mobile technology that are rolled out in the market in last months, so I would be studying the perceptions of the user such as ease of use, extent of utility, extent of social or peer pressure to it etc.

I would be choosing the young age group for this research study i.e. the sample would be of the age group 18-30 years because they are prime users of innovative changes on mobile technologies and it is important to understand their perspective. I would use systematic sampling wherein after every x members a person would be chosen that would be included in the sample size and also the stratified sampling wherein the population would be divided into various segments which are mutually exclusive and then 1 person form each group would be chosen to get a comprehensive sample size. There could be implications because the sampling method should be in sync with the dissertation topic, or else the results would not be accurate and would not depict a true picture.