In: Biology
What are the two recommended potential strategies for biotechnology firms (such as Intarcia, Alexion) that would increase their performance.
The chosen strategy should address the key strategic issues you determined above; and it should reflect your external analysis (threats and opportunities you concluded in that section) AND internal analysis (major strengths and weaknesses for the firm you identified in that section).
Ans: The two biotechnology firms are :
Karo BIO and
Oxigene
The external and internal analysis of two biotechnology firms :
? In
order to get to the stage where it is possible to attract the
interest of large pharmaceutical firms, if that is the strategy of
the firm, it may be necessary to acquire external financial
resources on the way and also as a complement. Bank loans are often
considered a very expensive way of financing research and it may
still be hard to find bankers that are willing to give loans to
research projects because of the high risks involved and the
difficulties of evaluating biotechnology research. Biotechnology
firms cannot be evaluated in traditional ways and, as pointed out
by Audretsch (2001) in his contribution, investors therefore have
to focus on the value of the network of researchers involved in a
firm. Firms with high levels of research and development are more
inclined to be financed by equity than mature diversified companies
that can use their assets to secure loans.
These two firms are technology driven4 and between 76 and 90
percent of their staff work full-time with research and
development. The last firm is market-driven and about 41 percent of
the personnel work with research and development full-time. Since
this firm’s technology can be applied in many areas, several
agreements of licencing have been reached with partners found in
various industries. The firm has no plans on engaging in production
or marketing of the products, since this is better done by the
partners that are already established on the market.
The firms differ from each other regarding the number of employees
the range of activities, whether they are independent (not 100
percent owned by another company) and whether they are on the stock
market or not. The variables are chosen in order to reflect
possible connections between age, size, activities and access to
financial resources.