In: Operations Management
Marketing is perhaps the most difficult of business disciplines to define. It is also one of the most critical to long-run success given its underlying goal of ensuring demand for products and services while maximizing profitability. To help you not just survive, but to thrive amidst the uncertainties of an increasingly frenetic business climate, I have focused this course in a way to give you a broad understanding of hospitality sales and marketing fundamentals, strategies and tactics designed to ensure that long-run success. The primary goal of this course is to help students see and appreciate the marketplace and its many opportunities.
The Question:
Do you feel that you are leaving here better equipped to thrive and
succeed "in the marketplace"? Please elaborate and explain.
A Thumbs Up! Would be really helpful for me. If you have any questions, please leave a comment and I will get back to you as soon as possible.
Marketing is a very key factor for any company which is looking to see growth in their company. With the efficient use of marketing your company's product can grow and attract the customers towards its way which will go to affect the company in a positive way. As a company, if you are planning to launch a new product in the market then you should do marketing of that product at a high level which will reach to maximum people of the country and it will attract the customers to buy that product. The marketing of a product also increases the chances of competition as your competitors are ready to launch their similar products in the market to attract the customers. If you want to succeed, then you should take the competitive advantage from your competitors and try to remain one step ahead of your competitors in the market. Those companies rule the market who understand the customer's demand and try their best to provide satisfaction to the customers and fulfilling the demands.