The coronavirus crisis
(Covid-19) can be defined as dramatic public health
emergency in living memory – with extraordinary measures which is
not only impacting the individual being but also impacting
shoppers, retailers and businesses around the world.
Long - term trends that will affect the
working of the organization have been accelerated. The changes that
were anticipated over the next few years have occurred in the time
of mere weeks. The impact is profound and the retailers are
reshaping their working in real -time, to permanent effect. The
customers have become habitual of undergoing purchases through
e-commerce mode thereby remaining about visiting public places,
despite phase reopening.
The implication on retailers
for the crises is:
- The consumer you thought you knew is no
longer.
- Retailers need to plan for a new era
where people must feel comfortable with visiting the
stores.
- Lack of consumer confidence and safety
measures the stores need to inbuilt.
Highlighting the changes in the income
statement of a small retail shoe business which was forced to
temporary closure:
- The closing inventory value would be
much higher than the previous year’s closing inventory. This occurs
due to low demand in the economy arising due to
lockdown.
- Sale plus purchases of the business
would be minimal or zero as the business is forced to temporarily
shut-down.
- The inventory left unattended for a
long will lead to damages and thereby turning into scrap, thus
providing no value to the retailor.
- There might or might not be saving in
labour cost. The two scenario are:
- Saving: If the retailor has
handful of workers in the store and if some of them left the job
due to no pay of the monthly wages there would be saving of those
workers pays.
- No Savings: If the retailor
do not have handful of workers working in the store and these are
trustworthy people, the owner need to pay them their monthly wages
along with some incentive leading to wash-out of
savings.
- The miscellaneous expenses would
increase as the store need to inbuilt adequate safety measures to
attract public.
- If the store comes under the framework
of the Income Tax Refund for the financial year 2018-19 or the
previous year, then it will get the same as per the government
announcement dated April 17, 2020. This will lead to increase in
the credit side of the income statement.
- The GST Refund if applicable will be
handed over to the store as per the statement made by The Central
Board of Indirect Taxes and Customs on the same date as mentioned
above. Increasing the credit side of income statement.
- Reduction on GST, Taxes and Loans due
to temporary closure of store and relief for the same has been
demanded from the government whereby, the Government and Financial
Institutions have to come together & provide a meaningful
package for the Industry to survive the impact of
COVID-19.
- If the retailor gets the order online
then the cost of sale would increase as some remuneration need to
be paid to the delivery person.
- Reduction in Electricity & other
utilities. Reduction in debit side of the statement.
- Rent waiver if applicable. Reduction in
debit side of the statement.
- Increase usage of amount in research
and development due to eloping of new era.
- The profit for the retailor would be
minimal or zero etc.