Question

NEED ANSWER ASAP / ANSWER NEVER USED BEFORE, COMPLETELY NEW ANSWER PLEASE

Choose an existing product or service and write a one-page summary that answers the following four questions of that product or service

1. Does the product or service have a competitive advantage (cost, differentiation, etc.)? If not, what is your recommendation for it to attain a competitive advantage?
2. Is the competitive advantage sustainable because of relevance or defensibility? If you answered no to question one, how would your recommendation lead to a sustainable competitive advantage?
3. What barriers does the competition face to entering the same market or gaining a competitive advantage?
4. What is the value provided to customers, and is that value a sustainable competitive advantage? Why or why not?

ANSWER THROUGHLY 1-2 pages *** IN PARAGRAPGH FORM PLEASE NOT BULLET POINTS

COPY AND PASTE Answer in paragraphs, and no picture attachment please.

NEEDS TO BE AN ORIGINAL SOURCE ANSWER NEVER USED BEFORE

***NEEDS TO BE AN ORIGINAL SOURCE PLEASE***

Answer 1

1. Walmart is an American multinational retail corporation that operates a chain of hypermarket. HQ in Bentonville, Arkansas. The size of Walmart is nearly 3,500 stores which makes them a convenient shopping for American consumers
2. Walmart stores have competitive advantage maintained through a variety of strategies and tactics. The strategy is cost leadership Follows low cost there by low selling prices of goods offered to consumers. Wal-mart selling branded products at low cost . An efficient utilization of online sales channel contributes to the level of cost-efficiency of retail operations. Walmart has been known for providing consumers with goods at extremely low prices
3. Competitive advantage sustainable due to defensive strategy . Walmart competes against firms like Costco Wholesale, Amazon with the low cost strategy. Use the weapon of low selling price to fight against other firms that operate in the local and global retail market.inorder to defense rivals uses techniques of Ansoffs intensive strategy and retain the saturated retail market. By implementing intensive strategy, Walmart Inc. sells more goods and services to its current consumers by giving discounts and related offers.(penetrating market)
4. barriers

Economies of scale: Walmart follows cost leadership business strategy enabled by the economies of scale

Access to online channels of distribution: walmart online sales channel contributes to the level of cost-efficiency of retail operations

Government policy. Government policies can limit or prevent new competitors

Customer loyalty and brand identification:through the long relationship with customers brings customer loyalty and brand identification

Poor oraganisation support: leads to get away from competitive advantage

Wal-Mart’s strategy of discount price : enabled the company to gain greater control of the retail industry over rivals

5.Value proposition of walmart is its commitment to save people money by providing goods and service at low price. Walmart achieved the values by creating efficient supply chain management and effective channel of distribution from wholesaler to retailer