Question

In: Operations Management

Explain the best practices for building a personal brand with Twitter.

Explain the best practices for building a personal brand with Twitter.

Solutions

Expert Solution

Twitter is a unique service provider for promoting the business. It is a network which provides world wide information. There are many studies on various subjects over the years and an audience. On Twitter people are more aware and want to know more about new launches or new products. Twitter provides a platform to built your personal brand. There are following ways for personal branding on Twitter:-

1- Start your own blog by simply using your name. This is the simplest way to find the audience to recognize you. If you want to start a cooking blog keep posting in a unique way- for example # @ . People should know and follow you. Consistency and recognization is very essential to create a strong personal brand.

2- First impression is the last impression, so the profile image has to be very impressive. The catalogue or any business card will represent you and your brand.  

3- Twitter has a very short life span so you need to be very creative. Write a blog or one line slogan to get the attention of the people to follow you. The brand-building need to promote in a way that it shows your innovation. Something which people have never seen or experienced before.

4- Always careful while promoting your brand it's not necessary that you are disclosing everything about you or providing irrelevant information. The new vibration and professionalism make a brand more strong.


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