To answer this question we need to be clear about both the
options which lead to growth for the companies.
We will se Pros & cons of both in order to answer this
question and have the understanding about it.
Pros & Cons of Organic route of
growth:
- We we follow oganic route for the growth of the businesses, we
have the complete control over it and we say and feel what is fit
for it.
- There are many setbacks that we have to gone through while
thriving towards the growth, but if you are consistent with your
efforts it will becomes successful no doubt.
- Apart from the functional and operational growth it will bring
pride when the business will be successful.
- It all depends are the needs what can be necessary for the
growth.
- It is very slow, and will take years to grow and
establish.
- We can take an example of McDonald's which followed organic
route and starting from one store it has now established its store
around the globe.
Pros & Cons of Mergers &
acquisitions:
- It gives the speed in the process of growth of the businesses.
It comes with a number of benefits like, easy availability of funds
for the expansion and makes growth sustainable.
- Open ways for easy penetration of markets as it was established
by the company earlier.
- Ehances the reach, influence and awareness about the company
and its offerings.
- Whereas execution of this strategy is the main challenge and it
depends on the sustainability of the growth.
- It can give quick results, but poorly executed strategy can be
a way towards the bankruptcy of the company. It also leads to
several management challenges like, employee turnover, etc.
- Example, we can consider the Disney's acquisition of Pixar
which paid off with a massive hits on the boxoffice.
Here is the conclusion from the above, it all
depends on the individual businesses needs, what we are thinking to
achive can be achived by the startegic move or not. There is
nothing right or wrong answer for this question, it only depends on
the decision maker how they see the future growth along with these
strategic moves.