Question

Critical thinking:

Debate Presentation : Rapid Prototyping Exercise

• Problem:

Gillette Company focuses on producing the best possible disposable razors at an economic rate. Thereby, they distinguish their products with high quality razor blade, ease of use and right pricing strategy.

          

• Solution

The promotional strategy requires a business to strategise how it plans to reach and communicate to the target market segments. Promotions are nothing but conveying your messages about the product. A business needs to outline what is great about it communications and what isn’t.

Questions:

1. Set out guidelines and definitions of your topic – problem and solution

2. State reasons as to why your solutions are the best course of action to the mentioned problem

3. Conclude with options of why the opposing argument would not work

4. Clearly state your facts and _ truths

5. conclude

Answer 1

Problem is a situation which is regarded as harmful and needs to be dealt and overcome.
Solution is the answer to the problem.
The solution in the case study is, that the best course of action to the mentioned problem . This is because a company like Gillette produces different types of of high quality razor blades but it also produces disposable razor at economic rate. For promoting its disposable razor the company has a promotional strategy. This strategy is only conveying to the customers about the the use of the product. There is a need of disposable blades in the market and the company has produce a very good product at low price for catering to that particular marketing segment.
Every company has its own way of marketing and making products. Most of the companies in today's world succeed by the trial and error method. They make a product they market it and see the result of it. If a product is successful company launches it product in different areas if it fails it is stopped from manufacturing.
The argument that the company is making high quality blades and disposable blades would not work for the company is totally baseless, this is because there are many companies who are dealing in both the premium segment and the lower segment. They have been extremely successful. Companies like Samsung mobile are making top quality smartphones and on the same hand they are selling low range phones.
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